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Business Development Liaison - Greater Traverse Area

Business Development Liaison - Greater Traverse Area

Mary Free BedTraverse City, MI, US
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Business Development Liaison - Greater Traverse Area

Primary Location : Munson Medical Center - Traverse City, MI

Employment Type : Full time - Days

Compensation : $66,664 - $96,658

Days Worked : Monday - Friday (8a-5p)

Other Benefits : Annual Merit Increases, Health Insurance (Medical, Dental, Vision), PTO, Holiday Pay, PSLF Eligible, Tuition Reimbursement

Role Summary : Responsible for partnering with Business and Network Development to :

  • Develop physician and provider relationships across our region and Michigan that result in referrals to the Mary Free Bed Network.
  • Work with Mary Free Bed leadership to develop and implement strategies to enhance integration with targeted acute care hospitals.

Mary Free Bed Summary : We have the great privilege of helping patients and families re-build their lives. It's extraordinarily meaningful work and the reason we greet the day with optimism and anticipation. When patients "Ask for Mary," they experience a culture that has been sculpted for more than a century. Our hallmark is to carefully listen to patients and innovatively serve them. This is true of every employee, from support staff and leadership, to clinicians and care providers.

Mary Free Bed is a not-for-profit, nationally accredited rehabilitation hospital serving thousands of children and adults each year through inpatient, outpatient, sub-acute rehabilitation, orthotics and prosthetics, and home and community programs. With the most comprehensive rehabilitation services in Michigan and an exclusive focus on rehabilitation, Mary Free Bed physicians, nurses, and therapists help our patients achieve outstanding clinical outcomes. The growing Mary Free Bed Network provides patients throughout the state with access to our unique standard of care.

Mission Statement : Restoring hope and freedom through rehabilitation.

Employment Value Proposition :

  • Focus on Patient Care. A selfless drive to serve and heal connects all MFB employees.
  • Clinical Variety and Challenge. An inter-disciplinary approach and a top team of professionals create ever-changing opportunities and activities.
  • Family Culture. We offer the stability of a large organization while nurturing the family / team atmosphere of a small organization.
  • Trust in Each Other. Each employee knows that co-workers can be trusted to make the right decision for our family, patients, staff, and community.
  • A Proud Tradition. Years of dedicated, quality service to our patients and community have yielded a reputation that fills our employees with pride.
  • Essential Job Responsibilities :

  • Increase referrals to Mary Free Bed inpatient programs.
  • Establish and maintain direct working relationships with key physicians, with an emphasis on hospital care managers, acute care therapists, and physicians.
  • Manage assigned territory for appropriate targeting and sales call cycle.
  • Coordinate education in-services with Mary Free Bed providers to build relationships.
  • Attend professional conferences to promote Mary Free Bed.
  • Collaborate with Mary Free Bed business development teams to leverage the continuum of care.
  • Work with Mary Free Bed marketing team to develop region-specific sales tools to drive referrals.
  • Identify opportunities to drive strategic initiatives in targeted markets.
  • Develop sales / business plans across the Mary Free Bed continuum with a focus on inpatient access.
  • Assess changing market needs and referral patterns.
  • Monitor and track admissions and referral trends.
  • Analyze referral pattern data and changes in the referral process.
  • Maintain active communication with Leadership and interdepartmental teams across MFB.
  • Educate Access leadership on changing market needs.
  • Add input in the creation of sales and marketing tools.
  • Work with MFB Marketing team to ensure marketing materials are created and updated.
  • Work with MFB Social Media team to ensure social media presence is consistent with current practices and is actively updated.
  • Assist Leaders in the implementation of sales / marketing plans.
  • Adjust sales / marketing plan to meet changing community needs.
  • Assist with coordinating MFB physicians and clinical staff for marketing opportunities.
  • Attend meetings and provide updates on sales / marketing activities for MFB programs.
  • We'll embrace all people by :

  • Treating everyone with dignity and respect.
  • Opening more doors to opportunity for others to succeed.
  • Growing talent and people.
  • Ensuring a welcoming experience for all we serve, regardless of origin, race, religion, disability, sexual orientation, or socioeconomic status.
  • Taking action against discrimination.
  • Honoring our differences and how we collaborate.
  • Educating staff, patients, and the communities we care for.
  • Restoring hope and freedom, together.
  • Customer Service Responsibilities :

    Demonstrates excellent customer service and standards of behaviors as well as encourages, coaches, and monitors the same in team members. This individual should consistently promote teamwork and direct communication with co-workers and deal discretely and sensitively with confidential information.

    Responsibilities in Quality Improvement :

    Contribute by identifying problems and seeking solutions. Promote patient / family satisfaction where possible; participates in departmental efforts to monitor and report poor customer service.

    Essential Job Qualifications :

  • Demonstrated ability to establish and maintain referral relationships with physicians and their teams.
  • Energy and passion for driving change.
  • 5+ years of experience OR bachelor's degree in business, sales / marketing, allied health, or related field.
  • Territory management and knowledge of sales cycle.
  • Ability to travel within assigned territory and work remotely.
  • Demonstrated written and verbal communication skills.
  • Demonstrated ability to work both independently and in conjunction with a team of professionals for problem solving.
  • Preferred Job Qualifications :

  • Experience in marketing and sales leadership within the healthcare industry.
  • Physical Requirements for Essential Job Qualification :

  • None (No specific requirements)
  • Occasionally (Less than 1 / 3)
  • Frequently (1 / 3 to 2 / 3)
  • Majority (More than 2 / 3)
  • Remain in a stationary position : Frequently

    Traverse or move around work location : Occasionally

    Use keyboard : Frequently

    Operate or use department specific equipment : None

    Ascend / Descend equipment or ladder : None

    Position self to accomplish the Essential Functions of the role : Majority

    Receive and communicate information and ideas for understanding : Majority

    Transport, position, and / or exert force :

    Up to 10 pounds : Occasionally

    Up to 25 pounds : _____

    Up to 50 pounds : _____

    Up to 75 pounds : _____

    More than 100 pounds : _____

    Other weight : Up to___ pounds _____

    Other : _____

    Consistent with the Americans with Disabilities Act (ADA), it is the policy of Mary Free Bed Rehabilitation Hospital to provide reasonable accommodation when requested by a qualified applicant or employee with a disability, unless such accommodation would cause an undue hardship.

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    Development Liaison • Traverse City, MI, US

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