Community Engagement Director
The Community Engagement Director is responsible for developing and implementing marketing strategies to maintain and grow the community's occupancy. This role requires a dynamic, organized individual who can balance both community engagement and marketing responsibilities while ensuring budget compliance. This individual requires a strong presence in the Columbia City and surrounding communities.
Key Responsibilities
- Marketing & Occupancy Growth
- Develop and execute marketing efforts to increase occupancy and maintain occupancy goals.
- Plan, coordinate and attend internal and external marketing events to promote the community.
- Build and maintain relationships with referral sources, families, and community partners.
- Manage the marketing budget, ensuring effective use of resources.
- Oversee and track leads, move-ins, and move-outs, ensuring accurate reporting.
- Assist with tours and inquiries from potential community members and families.
- Social Media posts Advertisements
Qualifications & Skills
Previous experience in senior living marketing, or a related field preferred.Strong organizational and multitasking skills.Excellent communication and relationship-building abilities.Ability to work within a budget and track expenses.Proficiency in Microsoft Office and basic marketing software.Passion for working with seniors.If you're an enthusiastic, compassionate, senior care professional who is passionate about hospitality and senior engagement- please apply, we'd love to get to know you!