Senior Specialist, B2B Growth, Lead Generation & CRM (New York)

Senior Specialist, B2B Growth, Lead Generation & CRM

At Dreww, we help businesses build their brand and grow their revenue using social media. We believe great brands have the power to shape culture, but the best ones also have systems in place to drive consistent, sustainable growth. The ability to influence culture while generating revenue reliably is what sets thriving businesses apart, and that's exactly what we help founders and executives achieve.

We combine a deep understanding of social media platforms with the ability to produce great content that shapes culture and converts. Then we build and execute the growth infrastructure that turns that attention into measurable business results. Our approach is built to adapt to different industries, whether it's retail, CPG, ecommerce, or B2B and B2C lead generation.

To shape culture and influence consumer habits at scale.

By December 2029, Dreww aims to generate $1 million in monthly revenue, with offices in both Montreal and New York City, and a team of 80 to 100 ambitious, high-performing employees.

Values are the behaviors that guide everything we do at Dreww. They are the filters we use for hiring, firing, rewarding, and promoting. They shape how we show up, how we work together, and what we expect from each other every day.

Learning : We are thirsty and hungry for learning. We are curious. We are constantly leveling up and sharing what we know. We listen to podcasts, take courses, read books, and follow leaders in our field.

Candor : We say what needs to be said, even when it's hard. We surface issues early and don't let them linger. Feedback is direct and constructive, but always respectful.

Wellness : We prioritize physical and mental well-being so that we can perform at a high level, consistently and sustainably.

Accountability : We take full accountability for our work and the results that come from it. We honor our commitments without excuses and we do whatever it takes to get the job done.

Excellence : We aim to be in the top 1% of our field. We hold ourselves to high standards of quality. We don't accept the status quo or do things halfway. We push ourselves to always do better than the time before.

We are a team of highly passionate social media specialists, content creators, and growth hackers dedicated to our mission of shaping culture and influencing consumer habits at scale.

• We are current
• We are curious
• We are proud
• We are optimistic
• We are geeky
• We are analytical
• We are imaginative

At Dreww, we reject the status quo and are driven by ambition. We are highly motivated individuals eager to make our mark in the world. Dreww is not a corporate 9 to 5. It is a place for those who want more than just a paycheck. What you will find here is a demanding, intense and deeply formative environment where you can push your limits and do the best work of your career.

Performance at Dreww is measured by the impact you have in helping us achieve our mission. We evaluate the speed at which you learn, the quality and independence of your work, and your ability to quickly grasp new concepts and execute with confidence and conviction. People who excel with high level direction, take ownership, get things done without being asked and consistently show initiative and proactivity thrive at Dreww.

This is a senior-level position at Dreww focused on helping B2B companies build predictable, scalable pipelines that drive revenue growth. In this role, your mission is to generate qualified leads and increase conversion rates through a mix of inbound and outbound strategies, full-funnel CRM architecture, and performance-driven marketing campaigns.

You will take full ownership of results and be responsible for meeting established performance targets and KPIs tied to lead quality, cost per lead, pipeline velocity, and revenue contribution.

Your key responsibilities include understanding the client's business model, revenue targets, and sales process in order to reverse engineer a growth strategy. This includes designing lead generation systems, mapping user journeys, and building CRM workflows that convert prospects into customers.

You will use a range of tools and tactics to drive performance, including paid media, email marketing, lead magnets, landing pages, CRM flows, automation, and outbound prospecting sequences. You'll work closely with other specialists across paid media, creative, and content to align efforts under a clear strategy.

As a senior specialist, B2B Growth, Lead Generation & CRM, you will be responsible for the following :

Qualifications :

Perks and benefits :