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Manager of Marketing Analytics

Manager of Marketing Analytics

Beyond FinanceChicago, IL, US
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Manager Of Marketing Analytics

At Beyond Finance, we've made it our mission to help everyday Americans escape the endless cycle of crippling debt and step into a brighter financial future. Through compassionate, individualized care, a culture focused on compliance and ethics, supportive user-centric technology, and customized financial solutions, we've helped over 700,000 clients on their path to a brighter future.

While we're proud of what we've already accomplished, we're searching for new collaborators to help us get to the next level! If you're looking to join a forward-thinking, rapidly growing organization with helping people as its number one goal, we want to hear from you.

Location : 222 N La Salle St, Suite 1600, Chicago, IL 60601

Job Description : Drive analyses and set strategic goals focused on optimizing and understanding marketing performance, sales effectiveness, client retention, and lifetime customer value. Build and maintain internal relationships to work cross-functionally with marketing, operations, product, and sales to deliver actionable insights that help meet company goals. Build a deep understanding of the data and business and effectively communicate results and present high-level strategy recommendations to stakeholders and actionable solutions for non-analytical partners including Senior Leadership. Use data skills including SQL, Excel, dataset manipulation, data visualization, and presentation to obtain insightful analyses on major sales and marketing initiatives, operational trends, challenges, and opportunities. Set, review, and update company marketing and acquisition KPIs that are critical to achieving company and business unit goals. Build and maintain automated reporting and dashboards to track key metrics. Work closely with the product and operations teams in defining tests and experimental design. Ability to identify problems, analyze data, and develop solutions to improve marketing performance. Lead and mentor a team of marketing analytics professionals, providing guidance and support to ensure high-quality work and team development. Possess strong project management skills, with the ability to prioritize and manage multiple projects and deadlines. Standard company benefits offered. Work is performed in company's office in Chicago with some remote work permitted per company policy. Standard company benefits offered.

Education Requirement : Master's degree in business or marketing analytics, data science, or closely related

Experience Requirement : 2 years of experience in marketing or data analyst, product marketing, or closely related

Special Skills : Must have work experience with each of the following : (1) Perform in-depth marketing campaign data analysis for debt resolution industry using SQL, Excel, and Tableau, including creating custom SQL queries in Tableau to integrate data from Hadoop Hive, Redshift, and Excel; (2) Web funnel optimization through A / B testing or lead conversion time and attrition rates analysis across different marketing channels in the debt resolution industry; and (3) Use Looker (including calculated fields and LookML) and Snowflake to optimize media margin dollars and / or EBIT performance across multiple marketing channels, estimate clawbacks, and create prediction models in coordination with BI units.

Salary : $97,000-$132,000

Why Join Us? While you make a difference for others, we'll work to make a difference for you, providing an uplifting, collaborative work environment and benefits that reflect your value to us. For eligible full-time employees, we offer :

  • Considerable employer contributions for health, dental, and vision programs
  • Generous PTO, paid holidays, and paid parental leave
  • 401(k) matching program
  • Merit advancement opportunities
  • Career development & training

And finally, our team spirit and culture! We cultivate an environment of community, connection, and belonging across our entire organization.

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Manager Of Marketing • Chicago, IL, US

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