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CRM Architect

CRM Architect

Crypto.comWarsaw, Illinois, United States, 62379
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CRM Architect

We are seeking a proactive and growth-driven CRM Architect to support our VIP and Growth teams by managing the implementation, configuration, and ongoing support of a dedicated CRM platform. The ideal candidate will possess expertise in CRM solutions (e.g., Salesforce), have a strategic mindset for solving business challenges, and act as a thought partner in scaling the VIP program and growth-focused initiatives. This role will play a critical part in delivering a best-in-class experience for our relationship managers, our high-value clients and enabling business growth through the CRM system.

Responsibilities

  • Serve as the primary architect for the CRM platform, overseeing day-to-day configuration, user support, and system optimization.
  • Design and customize CRM objects, fields, workflows, reports, dashboards, and page layouts to address evolving business needs.
  • Collaborate with internal stakeholders to gather insights and translate requirements into CRM solutions that align with growth and VIP strategies.
  • Implement improvements to enhance the usability, efficiency, and accuracy of the CRM platform for both the VIP team and broader business functions.
  • Ensure high data integrity by creating validation rules, implementing data governance processes, and conducting regular audits.
  • Provide user training and ongoing support to promote the adoption of best practices and maximize the value of the CRM system.
  • Monitor system performance, troubleshoot issues, and ensure the seamless operation of the CRM platform.
  • Stay updated on emerging CRM capabilities and updates, recommending innovations that support business growth and VIP offerings.
  • Support the development of actionable reporting and analytics, enabling the VIP and Growth teams to make data-informed decisions.
  • Maintain thorough documentation of processes, configurations, and system changes to ensure operational continuity and transparency.

Requirements

Development & Architecture

  • Expert knowledge of Apex (classes, triggers, async jobs : Batch, Queueable, Scheduled).
  • Strong experience with Lightning Web Components (LWC), Aura (maintenance), and modern front-end design patterns.
  • Deep understanding of data model design (custom objects, relationships, large datasets, selective queries, indexing).
  • Advanced SOQL / SOSL with governor limit optimization.

    • Integrations & APIs

  • Hands-on experience with REST / SOAP APIs, External Services, Platform Events, Change Data Capture.
  • Designing secure integrations with Named / External Credentials, OAuth flows, JWT, mTLS / IP restrictions.
  • Experience with event-driven architectures (AWS EventBridge, Kafka, Pub / Sub) connected to Salesforce.

    • Security & Compliance

  • Mastery of Salesforce security model (profiles, permission sets, roles, sharing, restriction rules).
  • Knowledge of Salesforce Shield (encryption, event monitoring, field audit trail).
  • Experience with PII handling, GDPR, and financial compliance.
  • Familiarity with Okta SSO, SCIM provisioning, session security controls.

    • Scalability & Performance

  • Proven experience in CRM architecture roles (e.g., Salesforce), supporting both sales and service functions.
  • Designing resilient, scalable solutions in multi-million record orgs.
  • Experience with transactional integrity, async design, retry logic.
  • Skills in performance optimization

    • Operations & Governance

  • Knowledge of CI / CD processes (SFDX, Git, scratch orgs).
  • Ability to document architecture decisions, data flows, ERDs, integration contracts.
  • Experience with logging, monitoring, and error handling across integrations and jobs.
  • In-depth understanding of best practices and platform capabilities in CRM systems.

    • Soft Skills

  • Strong problem-solving capabilities and the ability to translate complex business requirements into system solutions.
  • Excellent communication and collaboration skills to work effectively with cross-functional stakeholders.
  • Self-starter with the ability to manage multiple priorities in a fast-paced, dynamic environment.

    • Nice to Have

  • Experience in quality assurance and system testing.
  • Experience supporting high-value client segments such as VIPs, with a focus on B2C sales and account management (e.g., iGaming, fintech, or crypto-related industries).
  • Familiarity with integrations of communication platforms such as SMS, WhatsApp, Telegram, etc.
  • Hands-on experience with Salesforce platforms or certifications such as Salesforce Administrator, Advanced Admin, or App Builder (preferred but not required).

    • PI6b904145eca5-30511-38651957

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    Architect • Warsaw, Illinois, United States, 62379

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