Senior Manager, Marketing - Commercial Product & Pricing Strategy

Product Strategy Manager

The purpose of this role is to manage the product strategy of the North America Commercial and Residential Pest Control businesses. The responsibilities include gathering and analyzing customer needs, monitoring market trends, tracking competitor offerings, partnering with the Innovation team to define the 5-10 year product roadmap and strategy, collaborating with Technical, Service, Sales, and other stakeholders to confirm level of effort, timing, and viability. This role will identify opportunities and implement initiatives to deliver on overall product annual targets.

This role will manage a team of Product Managers responsible for leading strategic projects through the Stage Gate Process as the business lead. This team will present project ideas, benefits, and rationale to leadership to gain buy in. Once projects are approved, the business lead will spearhead business case creation and presentation at the NAIC (and Global Investment Committee, if needed). Along with the Project Manager, Product Managers will direct cross-functional teams including IT, Procurement, Finance, Innovation, Technical, Operations, Sales, Safety, Legal, and more, to refine and optimize plans and coordinate assumptions. This role works closely with internal teams including IT, Technical, Sales, Service, sales and Marketing and more teams to ensure we meet target growth and profitability. This role will also support product integration efforts, including service offering harmonization, pricing strategy, process optimization, risk mitigation, and more, with the goal of minimizing the potential for negative customer and colleague experiences as we integrate brands and systems.

Key Performance Indicators include delivery to agreed North America Pest Control Strategy Plan, including overall portfolio revenue targets and profitability; Org Adoption, alignment with key stakeholders on Product Innovation Roadmap and successful product deployment of new service offerings or protocol enhancements; Product Growth, increase value of total portfolio; Project Execution, manage product development efforts by meeting stage gate deadlines and driving clear plans and collaborative execution; People, retention / engagement / enablement / advocacy (internal and external); Market Success, market penetration / vertical penetration / annual value / retention / LOB growth; and Customer Satisfaction, NPS / awareness / consideration.

Principal duties and responsibilities include managing product lifecycle and innovation, working closely with the Data, Analytics & Insights team to assess competitive landscape, market trends and customer data to identify opportunities and inform decisions; managing product development projects, managing team of Product Managers who will act as the Business lead on new product development projects; supporting "business as usual" product improvements, setting overall annual targets for each LOB and Vertical, and evaluating and assessing product portfolio to identify improvement opportunities; and supporting integration efforts, supporting system and brand integrations by defining and executing harmonized product and pricing plan.