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Group Media Director

Group Media Director

Gravity GlobalHouston, Texas, US
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Description

About Us

Gravity Global is the world’s most awarded marketing consultancy specialising in brands operating in complex markets. Led by strategy, innovation, technology, data and creativity, we create brand-and-demand marketing programmes that drive transformational growth for our clients.

With 14 wholly owned offices across the US, Europe, and APAC, you can develop a truly global career in a rapidly scaling organisation.

At Gravity Global, we believe our people are our greatest strength. We’re a collective of creative thinkers, strategic storytellers, and data-driven innovators united by one mission – to deliver exceptional work that makes an impact. We’re growing fast – across continents and disciplines – and we’re looking for passionate individuals who want to make a difference : for our clients, our teams, and the world around us.

About the role

We’re searching for a Group Media Director to lead high-impact media strategies that drive business results and innovation across channels. This role plays a key part in our Media Planning and Activation discipline, responsible for overseeing integrated media strategy and investment, collaborating with analytics and activation teams to deliver measurable outcomes, and mentoring teams to produce best-in-class work that aligns with client objectives.

Key Responsibilities

  • Develop and implement comprehensive omnichannel media strategies across a variety of online and offline channels.
  • Collaborate directly with clients and other agency teams to identify client objectives and KPI’s that media programs need to accomplish.
  • Analyze campaign performance data to optimize media plans and provide strategic recommendations and insights for future initiatives.
  • Foster strong relationships with clients, vendors, and media partners to negotiate favorable rates and secure added value opportunities.
  • Stay current on industry trends, technologies, and best practices to drive innovation in media planning and buying.
  • Collaborate with the Activation and Analytics teams to ensure seamless integration of messaging across all media touchpoints.
  • Manage budgets effectively, track expenditures, and provide regular reporting to clients on campaign performance.

Skills, Knowledge and Expertise

  • Bachelor's degree in Marketing, Advertising, Communications, or related field; Master's degree preferred.
  • Minimum of 9 years of experience in media planning and buying, with at least 3 years in a leadership role.
  • Strong experience on B2B brands with the ability to translate business goals into media strategy and measurement plans.
  • Highly proficient with Excel and PowerPoint.
  • Proven history of developing successful media campaigns that drive business growth.
  • Strong analytical skills with the ability to interpret data and draw actionable insights.
  • Excellent communication skills with the ability to present ideas persuasively to clients and internal teams.
  • Proficiency with media planning tools such as Nielsen, MRI-Simmons, Competitive reporting tools, GA4, GWI etc.
  • Certifications in Google Ads, Facebook Blueprint, The Trade Desk, or other relevant platforms are a plus.
  • What we can offer : 💫 What We Offer

    While specific benefits may vary by region due to cultural norms, all team members at Gravity Global can expect a supportive, inclusive, and rewarding environment designed to help you do your best work and grow your career.

    Key aspects of being part of the Gravity Global community :

  • 💰 Competitive Reward & Pay – we recognise and value your contribution with fair and competitive rewards aligned to local market practices, designed to celebrate excellence and support long-term success.
  • 🚀 Career Growth & Development – we believe development is ongoing, not annual. Through our Continuous Performance Management (CPM) process, which includes regular feedback and coaching, we help you refine your skills, celebrate your achievements, and plan for future success enabling you to reach your full potential.
  • 🤝 Collaboration – be part of a cross-functional, global team that values sharing insights, ideas, and best practices to drive collective success.
  • 🎓 Professional Development – we invest in you through ongoing training and learning programmes designed to expand your expertise and confidence.
  • 🌴 Work-Life Balance – while we expect dedication to client success, we also value your wellbeing, offering flexible working arrangements and plentiful paid time off.
  • 🎉 Community & Recognition – we celebrate our people through social and team-building events, recognise length of service and life milestones, and appreciate individual contributions through our Gravity Gratitude ‘kudos’ recognition programme.
  • 👨‍👩‍👧 Family Support – we understand family matters and our people benefit from family-friendly policies such as parental leave, and access to wellbeing resources to help you balance work and family life.
  • 🌱 Purpose & Belonging – we are committed to Environmental, Social and Governance (ESG) principles, fostering a workplace where positive impact matters. Our people are encouraged to get involved in employee resource groups that champion wellbeing, sustainability and culture.
  • Important Disclosure :

    At Gravity Global, we believe in recognising every team member’s contribution. Your total rewards package – including salary and benefits – will align with country specific labor laws and our company policies. We’ll walk you through all the details during the offer stage.

    Gravity Global is an equal opportunities employer and we do not discriminate on the basis of sex, race, religion, age, sexuality, disability and other protected status as required by applicable law.

    If your experience doesn't align perfectly with the job criteria, but you meet some of the criteria and are excited about the role and Gravity, please don't be put off applying! We would encourage you to apply for the role as you may be just the right person for this role or other roles.

    Gravity Global is the world’s most awarded marketing consultancy specialising in brands operating in complex markets. Led by strategy, innovation, technology, data and creativity, we create brand-and-demand marketing programmes that drive transformational growth for our clients.

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