Brand Team Lead - Sacramento, CA Market

Team Lead Position At Gorilla Energy

We're looking for a dynamic, results-driven Team Lead to manage our Sacramento market for Gorilla Energy. This part-time role (approximately 29 hours per week) requires someone who can build and manage a team, develop strategic marketing initiatives, and establish a strong brand presence in the Sacramento metropolitan area.

Gorilla delivers great-tasting energy drinks packed with functional benefits-fueling the next generation of doers and risk-takers determined to make their mark. Powered by our proprietary Gorilla Ultimate Energy Blend, each can is infused with Natural Caffeine, Taurine, Acetyl L-Carnitine, Guarana, Ginseng, L-theanine, and B vitamins-all working together to enhance energy and focus. With 200mg of Natural Caffeine for a sustained, balanced boost, Gorilla Energy comes in five bold flavors : Ultimate, Mango Coconut, Watermelon Melon, Cherry Berry, and Kiwi Strawberry.

Market Strategy Development & Execution

• Create comprehensive market schedules and manage implementation of all marketing initiatives
• Develop and execute both short-term and long-term market strategies across the Sacramento metro area
• Lead guerrilla marketing efforts in high-value locations including construction sites, trade schools, skate parks, outdoor recreation areas, farmers markets, and fitness centers
• Build and maintain relationships with local fitness influencers, businesses, blue-collar workers, skaters, outdoor enthusiasts, and Farm-to-Fork professionals
• Target key Sacramento neighborhoods including Midtown, Downtown, East Sacramento, Natomas, Folsom, and Roseville
• Identify and capitalize on event opportunities including Sacramento State University events, community college campuses, Chico State events, American River activities, local festivals, and Sacramento's vibrant farm-to-fork scene
• Educate potential customers about what makes Gorilla Energy different from competitors

Team Management

Inventory & Equipment Management

Reporting & Communication

Qualifications

Preferred Experience