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Zengrc is hiring: Digital Content & SEO Manager New US (Remote) in New York
Zengrc is hiring: Digital Content & SEO Manager New US (Remote) in New YorkMediabistro • New York, NY, United States
Zengrc is hiring : Digital Content & SEO Manager New US (Remote) in New York

Zengrc is hiring : Digital Content & SEO Manager New US (Remote) in New York

Mediabistro • New York, NY, United States
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Founded in 2009, ZenGRC is a leading governance, risk, and compliance (GRC) SaaS solution provider, offering two robust products : ZenGRC and ZenGRC Pro.

ZenGRC stands out by offering a single price for comprehensive access to all modules and frameworks, ensuring users benefit from a seamless and cost‑effective experience.

Role Overview

We are seeking someone who will own the strategy and execution behind how our content gets discovered, ranked, and converted. This role blends content strategy, SEO, paid search, and social media performance to drive qualified inbound leads.

We’re looking for a data‑driven, analytical storyteller who can turn insights into content that engages, persuades, and converts. You’ll create high‑performing content that’s both algorithm‑smart and human‑centered, continuously applying AI‑driven optimization to enhance reach, personalization, and performance.

Key Responsibilities

SEO & Organic Growth

  • Develop and execute an SEO strategy that increases qualified traffic and conversions.
  • Conduct keyword and intent research to identify high‑impact opportunities.
  • Optimize website and landing page content for search visibility and conversion rate.
  • Track, analyze, and report on SEO performance and continually test to improve results.
  • Build and manage backlink strategy (guest posts, PR mentions, partnerships, etc.).
  • Create and manage a content calendar that supports the buyer journey — from awareness to conversion.
  • Write or edit blogs, landing pages, and gated content optimized for search and conversion.
  • Collaborate with SMEs and product marketing to translate complex topics into engaging stories.
  • Use analytics and A / B testing to continuously improve content effectiveness and engagement.
  • Maintain brand voice consistency across all digital touchpoints.

Paid Search & Social Media Optimization

  • Plan, execute, and optimize paid search (Google Ads, Bing) and paid social campaigns (LinkedIn, Meta).
  • Analyze performance across channels to identify trends and allocate budgets effectively.
  • Experiment with ad formats, audiences, and copy to improve CTRs and conversions.
  • Partner with designers to create visuals and video assets that enhance performance.
  • Understand how AI overview and zero‑click search affect SEO strategy and how to adapt.

    • Conversion Optimization & Analytics

  • Build and optimize landing pages with strong UX and clear CTAs.
  • Own the performance funnel from impression → click → conversion.
  • Leverage tools like Google Analytics and Marketo to track metrics.
  • Present actionable insights and recommendations for continuous growth.

    • Key Skills & Qualifications

    Must‑Have Skills

  • 3‑5 years of experience in digital marketing, SEO, or performance content roles.
  • Deep understanding of SEO, SEM, and social algorithms — including recent AI‑driven ranking changes.
  • Proven track record of growing organic traffic and improving conversion rates.
  • Strong writing and editing skills — ability to create content that ranks.
  • Proficiency in Google Analytics, Search Console, SEMrush or other analytics tools.
  • Analytical mindset with the ability to interpret data and turn it into action.

    • Nice‑to‑Have Skills

  • Experience with marketing automation and CRM systems (HubSpot, Pardot, Marketo).
  • Familiarity with AI tools for content optimization.
  • Understanding of technical SEO.
  • Basic design or video editing skills for social content.
  • Familiarity with GRC, compliance, or cybersecurity industries.

    • Personal Attributes

  • Growth hacker mentality — curious, experimental, and data‑obsessed.
  • Self‑starter who thrives in a fast‑paced environment.
  • Collaborative communicator who can partner cross‑functionally.
  • Strategic thinker who’s equally comfortable rolling up their sleeves.

    • Benefits (US‑Based Employees)

  • We are committed to the health and safety of our people. Our people are mostly working remote, collaborating online and connecting over video.
  • Competitive salary and equity.
  • Full benefits (medical, dental, vision, 3% 401k match, wellness offerings, etc.).
  • Collaborating with smart coworkers that put customers first.

    • Equal Employment Opportunity Statement

    We value a diverse environment. ZenGRC provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, citizenship or immigration status, disability status, genetics, protected veteran, sexual orientation, gender identity or expression, or any characteristic protected by federal, state or local laws.

    Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

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    Is Hiring Seo Content • New York, NY, United States