Director Marketing Strategy (San Antonio)

Marketing Strategy Director

Location : San Antonio, TX

Duration : 6 Month Contract

Pay : $42-47 / hr W2

About the Role

We are seeking an experienced Marketing Strategy Director to drive long-term profitable growth through the development and execution of comprehensive marketing strategies across integrated channels. This role combines analytical thinking, creative execution, and cross-functional collaboration to shape data-driven go-to-market initiatives that strengthen brand performance and deliver measurable ROI and ROO outcomes.

As a strategic leader, youll help define marketing roadmaps, create actionable program plans, and oversee campaign execution across multiple channels from mass media to digital engagement ensuring seamless delivery and alignment with organizational goals.

Key Responsibilities

• Develop, execute, and manage comprehensive marketing strategies and go-to-market plans aligned with business objectives and market performance goals.
• Collaborate with internal teams and external agencies to create and deliver integrated campaigns across mass, direct, digital, and employee channels.
• Monitor, track, and analyze campaign performance using financial and operational metrics such as ROI and ROO to measure success and optimize future initiatives.
• Lead the creation of program, product, pricing, and communication plans , ensuring effective alignment with brand and product strategy.
• Apply marketing analytics and statistical analysis to interpret business and member data, identify opportunities, and support decision-making.
• Evaluate marketing technologies, platforms, and products for scalability, innovation, and alignment with strategic objectives.
• Guide cross-functional teams and agency partners in executing deliverables on time, on budget, and in compliance with established processes.
• Provide leadership and mentorship to team members, fostering collaboration, accountability, and continuous improvement.

Qualifications

Education :

Experience :

Preferred Skills