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Growth Marketing / Campaign Automation Manager

Growth Marketing / Campaign Automation Manager

MediabistroWorkFromHome, CA, United States
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Overview

Duration : 6 months contract (Hybrid)

Job Description :

  • We are looking for a consultant to help scale and amplify our growth marketing programs with a focus on webinars, live streams, and other event-driven campaigns.
  • This role will translate in-person and virtual event experiences into scalable marketing initiatives across email, web, and social channels.
  • The ideal candidate is a seasoned growth marketer with deep email expertise and strong familiarity with digital event activation.

Responsibilities :

  • Plan, execute, and optimize email campaigns to drive registrations, engagement, and adoption.
  • Manage webinars, live streams, and digital event activations (setup, publishing, campaign amplification).
  • Translate event content into scalable multi-channel campaigns (email, social, web).
  • Collaborate with video production and events teams to publish and promote content on digital platforms.
  • Develop post-event nurture campaigns and sales enablement assets (e.g., one-pagers, follow-up kits).
  • Report on campaign performance, generate insights, and optimize for engagement and ROI.

    • Experience :

    Email Marketing Expertise (Core Requirement)

    Hands-on experience with building and executing email campaigns.

    Focus on bottom-funnel, conversion-oriented campaigns (not just newsletters or awareness).

    Ability to drive product adoption, retention, and revenue through email campaigns.

    Strong data-driven approach : segmentation, customer behaviour analysis, building lead lists.

    Experience with reporting, optimization, and ongoing campaign performance improvements.

    Performance Marketing Knowledge

    Understanding of campaign metrics, A / B testing, ROI-driven strategies.

    Familiarity with growth strategies beyond email, such as push notifications or in-app engagement.

    Ad Tech Ecosystem Exposure

    Knowledge of ad tech concepts, DSPs, SSPs, and publisher-side operations.

    Ideally some experience with publishers (media, entertainment, CTV like Disney, Netflix, NYT).

    At minimum, understanding of how ads are bought / sold and how to communicate ad products.

    Familiarity with growth marketing platforms and tools (Braze, Iterable, HubSpot, Salesforce MC).

    Skills :

    Email Automation / Marketing Automation

    Campaign performance

    Events

    Education :

  • Bachelor Degree or Equivalent experience in related field.

    • About US Tech Solutions :

    US Tech Solutions is a global staff augmentation firm providing a wide range of talent on-demand and total workforce solutions. To know more about US Tech Solutions, please visit

    US Tech Solutions is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

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    Automation Manager • WorkFromHome, CA, United States

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