Event Marketing Manager

Event Marketing Manager

Cognitiv is seeking an Events Marketing Manager to help expand our brand presence and generate high-quality leads through impactful events and marketing activations. This role will focus on executing a range of event programsowned, sponsored, and industry conferencesthat support brand awareness, thought leadership, and revenue growth.

The Events Marketing Manager will report to the Associate Director, Event Marketing and work closely with the broader Marketing, Sales, and Client Success teams. The ideal candidate is detail-oriented, organized, and thrives in a collaborative, fast-paced environment where creativity and execution come together to deliver exceptional experiences.

This position will be located in our New York City office with a hybrid work schedule of 3 days in office (Mon / Tue / Wed) and 2 days remote optional (Thursday / Friday).

Core Responsibilities

Event Planning & Execution

• Lead logistical coordination of industry and regional events, including venue selection if applicable, vendor management, contract negotiations, and on-site support.
• Manage planning and execution of events within assigned regions (e.g., West Coast and Central U.S.), ensuring alignment with Cognitiv's broader marketing strategy.
• Provide project management and logistical support for major tentpole industry events (e.g., CES, Cannes, Advertising Week), ensuring seamless execution across planning, onsite activation, and post-event follow-up.
• Develop and execute event marketing campaigns to drive attendance, engagement, and brand awareness.
• Collaborate with external partners, vendors, and sponsors to deliver seamless event experiences and maximize ROI.

Administrative & Operational Support

Collaboration & Communication

Research & Preparation

Requirements

35 years of experience in event marketing, B2B marketing, or event planning (AdTech or SaaS experience a plus).

Proven success supporting sales-driven events, including conferences, sponsorships, and client activations.

Strong organizational and project management skills with the ability to juggle multiple priorities.

Excellent written and verbal communication skills; strong attention to detail.

Strong collaborator with a positive attitude and ability to build effective relationships across teams and with external partners.

Analytical mindset with experience measuring event ROI and performance metrics.

Preferred Qualifications

Bachelor's Degree in Marketing, Communications or Business and / or equivalent work experience in the industry

Salary : $115,000-$125,000 Base Salary + Equity

Actual compensation is based on multiple factors that are unique to each candidate, including and not limited to job-related knowledge, level of relevant experience, education and skills. Base salary is just one component of your total rewards package at Cognitiv. Employees are eligible for equity and various benefits.

Here are some of the many benefits that our employees receive :

Cognitiv is an equal opportunity employer and prohibits discrimination and harassment of any kind. We are committed to ensuring equal employment opportunities for all employees and applicants, regardless of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other characteristic protected by federal, state, or local laws.