Digital Marketing Specialist

A company is looking for a Digital Marketing Specialist to oversee paid search and social media campaigns.

Key Responsibilities

Support digital marketing strategy and execution for campaigns within the business unit

Liaise with ad agency to manage paid campaign tasks, including budget management and ad copy updates

Collaborate with marketing teams to enhance audience targeting and drive event registrations

Required Qualifications

2-5 years of hands-on experience in digital marketing, specifically with enterprise-level paid media campaigns

Experience with Google Ads and Bing Ads Editor for campaign optimization

Familiarity with audience targeting and remarketing on LinkedIn

Solid understanding of SEO and social media co-optimization strategies

Proficiency in Microsoft Office, especially advanced Excel, and experience with data visualization tools like Tableau and Power Bi