Sr. Creative Intelligence Manager

Senior Creative Intelligence Manager

We're building a Frontier Marketing organization that learns faster, activates smarter, and delivers measurable business outcomes. To support this transformation, we're seeking a Senior Creative Intelligence Manager to manage Creative Intelligence focused on operationalizing our System of Learning (SOL) the infrastructure that connects creative work to performance, enabling rinse-and-repeat insights that drive ROI. The Senior Creative Intelligence Manager will partner with cross organizational teams and functions from Global Media to Data Science and Analytics Teams. It is ideal for someone who thrives on clarity, loves organizing complexity, and is passionate about turning data into actionable learning loops that fuel smarter investments. Microsoft's mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.

Responsibilities

Operationalize the System of Learning (SOL)

Drive integration, maintain and evolve the SOL framework for Creative and Social, ensuring insights are captured, organized, and accessible.

Partner with Global Media and our data scientists to track campaign performance and learning outcomes, connecting creative activations to measurable business impact.

Work with our analytics team to build and manage dashboards, trackers, and documentation that support rinse-and-repeat learning and ROI visibility.

Support Strategic Experimentation

Manage test-and-learn portfolios across the Creative and Social Team, ensuring every experiment has a clear hypothesis, measurement framework, and feedback loop.

Assist in quarterly and annual planning processes, surfacing learnings that inform future strategic bets.

Enable Cross-Team Learning

Partner with Creative and Social leads to ensure insights are shared across teams and reused effectively.

Support the development of playbooks and best practices libraries that scale high-performing work.

Translate Insights into Action

Synthesize performance data and emerging trends into consumable insights that inform creative strategy.

Support leadership with learning summaries and ROI narratives that guide decision-making.

What Success Looks Like :

Learning systems are integrated, running smoothly, with clear visibility into what works and why. Creative and Social work is consistently connected to performance and ROI. Teams have access to actionable insights that inform smarter investments.

You're known for your clarity, precision, and ability to turn complexity into scalable systems. Embody our Culture and Values.

Qualifications

Required Qualifications

Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 3+ years integrated marketing, MARCOM (e.g., digital, relationship, social media, campaign), event management, marketing strategy, business planning, marketing operations, or related work experience OR equivalent experience Experience integrating campaign data, audience insights, and performance signals into creative decisions Demonstrated portfolio showcasing experience developing creative across channels and projects Experience managing projects across formats, timelines, and cross-functional teams Experience with AI tools and automation in creative workflows Experience collaborating with external agencies and aligning systems across organizations Experience producing at multiple altitudes from asset-level execution to systems-level thinking Experience with creative pattern identification & strategic recommendations based on insight

Preferred Qualifications

Master's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 2+ years integrated marketing (e.g., digital, relationship, social media, campaign), event management, marketing strategy, business planning, marketing operations, or related experience OR Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 5+ years integrated marketing (e.g., digital, relationship, social media, campaign), event management, marketing strategy, business planning, marketing operations, or related experience OR equivalent experience Familiarity with modular storytelling and scalable content systems Experience in B2B or enterprise marketing Communication, organizational, and stakeholder management skills