External Communications Manager, North America

External Communications Manager, North America

Position Summary :

The External Communications Manager, North America, is a critical role of the North America Brand & Communication team, reporting to the VP, North America Communications. This role supports the overall External Communication & Brand strategy in North America by building awareness and visibility while protecting the organization's image through reputation management. This role supports the development and implementation of the strategic external communication and thought leadership plan including key influencer efforts, content marketing strategy and media relations. This role will work closely with Global & other Regional External Communications teams to ensure consistency and synergies in execution of plans and sharing of best practices. This role will also interference with Regional senior leadership and cross-functional teams to ensure consistent and effective messaging across North America.

Primary Duties :

Communication Planning :

• Provide North America with a sustainable external communication strategy linked to business objectives that will build corporate brand awareness and build engagement with key influencers. Including the development and execution of comprehensive communication plan including tactics that enhance bioMrieux's branding (Thought leadership strategy, awareness campaigns, blog content, etc)
• Partner with NorAm Internal communications to ensure appropriate dissemination of relevant content to promote key messages internally to leaders and managers and to identify internal stories that can be shared externally.
• Partner with Public & Government Affairs, Marketing and Medical Affair to nurture internal & external key opinion leaders / subject matter experts (via editorial committee) that serve as spoke persons for key communications positions and media contacts on key issues in public health.
• Management of third-party communication agency to manage media inquiries and interview requests, leveraging existing media relationships and cultivate new contacts within business and industry media

Content Creation :

Executive Level Engagement :

Crisis Communication :

Success Metrics :

Education and Experience Requirements :

Knowledge, Skills and Abilities :

Working Conditions :

Please be aware that recruitment related scams are on the rise. Fraudulent job postings are being placed on other websites, and individuals posing as bioMrieux Talent Acquisition team members are reaching out via email or text message in an attempt to collect your personal and confidential information. In some cases, these scammers are also conducting bogus interviews prior to extending fraudulent offers of employment. Beware of individuals reaching out using general phone numbers and non-bioMerieux email domains (i.e. Hotmail.com, Gmail.com, Yahoo.com, etc.). If you are concerned that an interview experience or offer of employment might be a scam, please make sure you are searching for the posting on our careers site https : / / careers.biomerieux.com / or contact us at recruitment@biomerieux.com. BioMrieux Inc. and its affiliates are Equal Opportunity / Affirmative Action Employers. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran or disabled status, or genetic information. Please be advised that the receipt of satisfactory responses to reference requests and the provision of satisfactory proof of an applicant's identity and legal authorization to work in the United States are required of all new hires. Any misrepresentation, falsification, or material omission may result in the failure to receive an offer, the retraction of an offer, or if already hired, dismissal. If you are a qualified individual with a disability, you may request a reasonable accommodation in BioMrieux's or its affiliates' application process by contacting us via telephone at (385) 770-1132, by email at recruitment@biomerieux.com, or by dialing 711 for access to Telecommunications Relay Services (TRS).