Lead Product Manager - Enterprise Marketing Governance Database (Reusable Language)

Lead Product Manager - Enterprise Marketing Governance Database

Become a part of our caring community and help us put health first. Humana is committed to delivering compliant, consistent, and member-centered communications across all lines of business. We are seeking a strategic and operationally minded Lead Product Manager for Enterprise Marketing Governance Database to oversee reusable language frameworks across Insurance, Medicare Advantage, Medicaid, CenterWell, and B2B segments. This role will lead from the frontdriving change, influencing cross-functional teams, and ensuring marketing materials meet regulatory standards while aligning with enterprise messaging strategies.

Key Responsibilities

Governance Leadership & Compliance Oversight

• Lead governance and compliance capability initiatives for marketing communications that support enterprise priorities and mitigate risk.
• Partner with legal and compliance teams to ensure marketing materials adhere to CMS, HIPAA, state, and internal regulations.

Reusable Language Strategy

Cross-Functional Collaboration & Influence

Continuous Improvement & Insights

Impact

This role is critical to Humana's mission of delivering trustworthy, compliant, and member-focused communications. By leading governance and reusable language strategy, this position will reduce risk, improve operational efficiency, and elevate the clarity and consistency of Humana's marketing efforts.

Required Qualifications

Bachelor's Degree in Marketing, Communications, Healthcare Management, related field, or equivalent experience. 5+ years of experience in product management or marketing technology. Experience with governance platforms (e.g., Adobe Workfront), content management systems, and language libraries. Exceptional attention to detail, organizational skills, and stakeholder management capabilities. Strong strategic thinking, operational execution, and change management skills. Proven ability to lead cross-functional initiatives and influence without direct authority in a fast-paced, matrixed environment.

Preferred Qualifications

Master's Degree or certification in compliance, content governance, or healthcare marketing. Experience designing and managing enterprise content systems and reusable language frameworks. Familiarity with CMS approval workflows and healthcare advertising regulations. Data-driven mindset with ability to translate insights into action.

Travel : While this is a remote position, occasional travel to Humana's offices for training or meetings may be required.

Scheduled Weekly Hours : 40

Pay Range : The compensation range below reflects a good faith estimate of starting base pay for full time (40 hours per week) employment at the time of posting. The pay range may be higher or lower based on geographic location and individual pay will vary based on demonstrated job related skills, knowledge, experience, education, certifications, etc. $126,300 - $173,700 per year. This job is eligible for a bonus incentive plan. This incentive opportunity is based upon company and / or individual performance.

Description of Benefits : Humana, Inc. and its affiliated subsidiaries (collectively, "Humana") offers competitive benefits that support whole-person well-being. Associate benefits are designed to encourage personal wellness and smart healthcare decisions for you and your family while also knowing your life extends outside of work. Among our benefits, Humana provides medical, dental, and vision benefits, 401(k) retirement savings plan, time off (including paid time off, company and personal holidays, volunteer time off, paid parental and caregiver leave), short-term and long-term disability, life insurance, and many other opportunities.

Application Deadline : 10-30-2025

About Us : Humana Inc. (NYSE : HUM) is committed to putting health first for our teammates, our customers, and our company. Through our Humana insurance services and CenterWell healthcare services, we make it easier for the millions of people we serve to achieve their best health delivering the care and service they need, when they need it. These efforts are leading to a better quality of life for people with Medicare, Medicaid, families, individuals, military service personnel, and communities at large.

Equal Opportunity Employer : It is the policy of Humana not to discriminate against any employee or applicant for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability or protected veteran status. It is also the policy of Humana to take affirmative action, in compliance with Section 503 of the Rehabilitation Act and VEVRAA, to employ and to advance in employment individuals with disability or protected veteran status, and to base all employment decisions only on valid job requirements.