Talent.com
Paid Social Specialist

Paid Social Specialist

Meow WolfSanta Fe, NM, US
job_description.job_card.30_days_ago
serp_jobs.job_preview.job_type
  • serp_jobs.job_card.full_time
job_description.job_card.job_description

Paid Social Specialist

Meow Wolf is looking for a Paid Social Specialist to drive performance across Meta and TikTok Ads as we grow our brand and expand our reach through immersive storytelling. If you live inside Ads Manager, thrive on rapid testing, and know how to make the algorithm work in your favor, this is your role.

As our Paid Social Specialist, you'll lead paid campaigns across Meta (Facebook and Instagram) and TikTok, from strategy and setup to optimization and analysis. You'll experiment with creatives, test audiences, and scale what works while staying ahead of platform trends and best practices. While Meta and TikTok are the core focus, experience across other platforms such as Pinterest, Snapchat, LinkedIn, or Reddit is a plus as we explore new growth opportunities.

You'll collaborate closely with creative, content, and analytics teams to align messaging, targeting, and goals, turning scroll-stopping ads into measurable business impact.

Key Responsibilities

  • Build, launch, and manage paid campaigns across Meta (Facebook and Instagram) and TikTok, including prospecting and retargeting
  • Develop and test audience strategies, creative variations, placements, and bidding tactics to maximize performance
  • Collaborate with organic social & creative teams on ad concepts, formats, and content tailored to each platform
  • Continuously monitor and optimize campaigns to improve KPIs such as CTR, CPA, ROAS, and conversion rate
  • Conduct A / B tests and iterate on creative, copy, audiences, and landing page performance
  • Prepare weekly and monthly performance reports with clear insights and recommendations
  • Stay up to date on social ad platform updates, emerging trends, and algorithm changes
  • Contribute to paid strategies on additional platforms such as Pinterest, Snapchat, LinkedIn, and Reddit as needed
  • Coordinate with analytics and web teams to ensure clean tracking, attribution, and campaign tagging
  • Present campaign results and growth ideas to the broader marketing team

Required Qualifications

  • 3-5 years of experience running Meta Ads and TikTok Ads campaigns with a strong performance track record
  • Deep understanding of audience targeting, pixel and tracking setup, campaign objectives, and creative testing
  • Proven ability to manage budgets, pacing, and bidding across multiple campaigns and funnels
  • Experience working with UTM parameters, GA4, and other analytics tools to measure impact
  • Strong copywriting instincts and creative collaboration skills
  • Familiarity with platforms like Pinterest, Snapchat, LinkedIn, or Reddit are a plus
  • Proficiency in Excel or Google Sheets and ad platform reporting dashboards
  • This job operates in a professional office environment. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets, and scanners. The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. The physical ability to walk, stand, take stairs / slides / elevators, and navigate the elements during the day and night. Employee may be required to remain in a sitting or standing position for prolonged periods, and repeat motions that may include the wrists, hands, and / or fingers. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus. Must be able to lift up to 10 pounds at times. The employee will comply with company and OSHA standard workplace safety protocols. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

    This is a full-time position, and hours of work and days are Monday through Friday, 9 a.m. to 5 p.m. or 10 a.m. to 6 p.m. Occasional evening and weekend work may be required as job duties demand. This position does not require supervisory responsibility or travel.

    Meow Wolf is committed to our DIY roots and grassroots community support principles. To document that commitment, we converted our legal designation into a Delaware Public Benefit Corporation and have certified as a B Corporation. As a B Corp, we have a triple bottom line of supporting financial, social, and environmental wellbeing in our community.

    Meow Wolf is an equal opportunity employer and prohibits discrimination and harassment of any kind. We are committed to ensuring all employees enjoy and thrive in a work environment where differences make us the vibrant, wonderful community we are! All employment decisions at Meow Wolf are based on business need, job requirements, and individual qualifications, without regard to race, color, ancestry, national origin, gender, pregnancy, sexual orientation, marital status, religion, age, disability, gender identity, results of genetic testing, veteran status, service in the military or any other characteristic protected by federal, state, or local law.

    As part of the total compensation package for full-time employees, Meow Wolf offers a comprehensive benefits package that includes various options to meet individual healthcare and financial needs along with many perks. Medical Insurance options : PPO & HDHP

  • ; Dental and Vision Insurance
  • ; HSA, HRA, and FSA options
  • ; 401k Retirement Plan; Company paid Life Insurance Policy and Disability Coverage(s)
  • ; Voluntary Critical Illness and Life Insurance Policies
  • ; Company Paid Employee Assistance Program; Paid Parental Leave for 12 weeks; Discount off Meow Wolf Gift Shop Merch and Cafes; Admission to Meow Wolf attractions for employees and guests.
  • Regular or Project Based Full-time positions.
  • serp_jobs.job_alerts.create_a_job

    Paid Social Specialist • Santa Fe, NM, US

    Job_description.internal_linking.related_jobs
    FSC / DS Independent Contractor (Santa Fe County)

    FSC / DS Independent Contractor (Santa Fe County)

    NAPPRSanta Fe, NM, USA
    serp_jobs.job_card.full_time
    serp_jobs.filters_job_card.quick_apply
    Are you passionate about making a meaningful difference in the lives of infants and families? We are currently seeking independent contractors to serve as Family Service Coordinators / Developmental ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Behavioral Health Nurse

    Behavioral Health Nurse

    University of New Mexico - HospitalsAlgodones, NM, US
    serp_jobs.job_card.full_time
    Relocation Assistance Available.Receive 17% Weekday Nights, 26% Weekend Nights and 15% Weekend Day shift differentials.Compensation for this role is based on a number of factors, including but not ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Paid Search Specialist

    Paid Search Specialist

    Meow WolfSanta Fe, NM, US
    serp_jobs.job_card.full_time
    Meow Wolf opens portals of possibility.Come as you are! We are individuals who inspire creativity in peoples lives through art and exploration, so that our combined imaginations can transform the w...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    General Assistance Advocate Worker

    General Assistance Advocate Worker

    Pueblo of San FelipeAlgodones, NM, US
    serp_jobs.job_card.full_time
    The position is under the supervision of the Family Services Director and Tribal Administrator.The general assistance worker is responsible for the case management of tribal General Assistance (GA)...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Mental Health Nurse

    Mental Health Nurse

    University of New Mexico - HospitalsAlgodones, NM, United States
    serp_jobs.job_card.full_time
    Relocation Assistance Available.Receive 17% Weekday Nights, 26% Weekend Nights and 15% Weekend Day shift differentials.Compensation for this role is based on a number of factors, including but not ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Licensed Clinical Social Worker (LCSW) Needed for 1099 Coverage at Facility in Santa Fe, NM

    Licensed Clinical Social Worker (LCSW) Needed for 1099 Coverage at Facility in Santa Fe, NM

    LocumTenensSanta Fe, New Mexico, United States
    serp_jobs.job_card.full_time
    This Job at a Glance Job Reference Id : ORD-201968-LCSW-NM Title : LCSW Dates Needed : Ongoing Clinician Coverage Initial Commitment of 6 months Shift Type : Day Shift Assignment Type : Outpatient; Clin...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    COMMUNITY SUPPORT WORKER

    COMMUNITY SUPPORT WORKER

    University of New Mexico - HospitalsPlacitas, NM, US
    serp_jobs.job_card.full_time
    Receive 17% Weekday Nights, 26% Weekend Nights and 15% Weekend Day shift differentials.Compensation for this role is based on a number of factors, including but not limited to experience, education...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Travel Nurse RN - Behavioral Health - $1,518 per week

    Travel Nurse RN - Behavioral Health - $1,518 per week

    Health Advocates Network - NursingSanta Fe, NM, US
    serp_jobs.job_card.full_time
    Health Advocates Network - Nursing is seeking a travel nurse RN Behavioral Health for a travel nursing job in Santa Fe, New Mexico. Job Description & Requirements.Pay package is based on 12 hour...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Mental Health Therapist

    Mental Health Therapist

    SonderMind CareersSanta Fe, NM, United States
    serp_jobs.job_card.full_time
    SonderMind is a leading mental health care platform revolutionizing therapy services by empowering licensed mental health therapists to deliver exceptional care with cutting-edge, AI-powered tools....serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Licensed Psychiatric Mental Health Nurse Practitioner

    Licensed Psychiatric Mental Health Nurse Practitioner

    HeadwaySanta Fe, NM, United States
    serp_jobs.job_card.full_time
    Licensed Psychiatric Nurse Practitioner.Wage : Between $130-$203 an hour.Did you know that you can build a flexible private practice on your terms as a psychiatric nurse practitioner?.Whether you wa...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    MENTAL HEALTH TECH

    MENTAL HEALTH TECH

    University of New Mexico - HospitalsAlgodones, NM, United States
    serp_jobs.job_card.full_time +1
    Receive 17% Weekday Nights, 26% Weekend Nights and 15% Weekend Day shift differentials.Compensation for this role is based on a number of factors, including but not limited to experience, education...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    MENTAL HEALTH TECH I

    MENTAL HEALTH TECH I

    University of New Mexico - HospitalsPlacitas, NM, United States
    serp_jobs.job_card.full_time
    Relocation Assistance Available.Receive 17% Weekday Nights, 26% Weekend Nights and 15% Weekend Day shift differentials.Compensation for this role is based on a number of factors, including but not ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Behavioral Health Therapist Behavioral Health Unit / Per Diem

    Behavioral Health Therapist Behavioral Health Unit / Per Diem

    CHRISTUS HealthSanta Fe, NM, United States
    serp_jobs.job_card.full_time
    POSITION SUMMARY : Provides behavioral health clinical services for patients across a variety of settings, including the hospital, emergency department, primary care and ambulatory behavioral health...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Client Services Specialist

    Client Services Specialist

    TeamBuilders Behavioral HealthSanta Fe, NM, US
    serp_jobs.job_card.full_time
    Under the direct supervision of the Clinical & Psychiatric Services Program Operations Manager (POM) or designee, the Client Services Specialist (CSS) provides customer service and support to new a...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    Board Certified Behavioral Analyst (BCBA)

    Board Certified Behavioral Analyst (BCBA)

    Carelinks ABASanta Fe, NM, US
    serp_jobs.job_card.full_time
    serp_jobs.filters_job_card.quick_apply
    Carelinks ABA is seeking compassionate and driven Board Certified Behavior Analysts (BCBAs) to join our growing team.In this role, you'll be instrumental in providing high-quality, individualized A...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Travel Nurse - RN - Behavioral Health - $1690.2 / Week - Hiring Now

    Travel Nurse - RN - Behavioral Health - $1690.2 / Week - Hiring Now

    TRS HealthcareSanta Fe, NM, US
    serp_jobs.job_card.full_time
    TRS Healthcare is seeking an experienced Behavioral Health Registered Nurse for an exciting Travel Nursing job in Santa Fe, NM. Shift : 3x12 hr nights Start Date : ASAP Duration : 13 weeks Pay : $1690.T...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    Behavior Interventionist

    Behavior Interventionist

    Behavior Change Institute, LLCSanta Fe, NM, US
    serp_jobs.job_card.part_time
    serp_jobs.filters_job_card.quick_apply
    Paid training for Registered Behavior Technician (RBT) credential • • • Position : .Behavior Interventionist Location : Santa Fe, Pojoaque Valley, Hernandez, and Los Alamos NM Repo...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Clinical Social Worker Needed for Locum Tenens Coverage at Facility in Santa Fe, NM

    Clinical Social Worker Needed for Locum Tenens Coverage at Facility in Santa Fe, NM

    LocumTenensSanta Fe, New Mexico, United States
    serp_jobs.job_card.full_time
    This Job at a Glance Job Reference Id : ORD-201968-PsyD-NM Title : PsyD Dates Needed : Ongoing Clinician Coverage Initial Commitment of 6 months Shift Type : Day Shift Assignment Type : Outpatient; Clin...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    Social Media Manager Job at Crossroads Auto Group in Santa Fe

    Social Media Manager Job at Crossroads Auto Group in Santa Fe

    MediabistroSanta Fe, NM, United States
    serp_jobs.job_card.full_time
    Social Media Manager – Automotive Dealership (Santa Fe, NM).Competitive salary + performance incentives.An established and growing automotive dealership in Santa Fe is seeking a.If you’re passionat...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    Special Needs Caregiver

    Special Needs Caregiver

    Santa LuciaSanta Fe, NM, US
    serp_jobs.job_card.full_time
    serp_jobs.filters_job_card.quick_apply
    ABOUT THE POSITION Santa Lucia is seeking compassionate and dedicated caregivers to support individuals with intellectual and developmental disabilities in achieving greater independence and commun...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30