Business Analyst with Audience Management - SAS Developer + SQL
09 / 17 / 2025
Contract
Active
Job Description : Job Summary :
We are seeking a highly skilled Business Analyst with strong SAS and SQL development experience to support marketing campaign data initiatives. The ideal candidate will have a Tier 1 background, recent FinTech or banking domain experience, and a deep understanding of audience management, data analysis, and campaign execution.
Key Responsibilities :
- Collaborate with business partners to gather requirements and document technical specifications.
- Interpret marketing strategy and translate it into actionable data and code.
- Perform end-to-end code analysis and identify missing data elements from upstream sources.
- Build and maintain data dictionaries and campaign data foundations.
- Pull and manipulate data from internal and external sources using SQL and SAS.
- Develop, debug, and execute SAS / SQL code to define campaign populations.
- Ensure data and process integrity across marketing initiatives.
- Communicate data nuances and insights to stakeholders to optimize marketing programs.
- Complete projects independently from start to finish.
Required Qualifications :
Minimum 5 years of onsite experience in a Tier 1 environment.Recent experience in the FinTech or banking domain.5+ years of experience with SQL and / or SAS on platforms such as Teradata, DB2, Oracle, or SQL Server.Bachelor’s or Master’s degree in a quantitative field (e.g., Computer Science, Statistics, Mathematics, Business).Strong logic, problem-solving, and data analysis skills.Results-oriented with a proactive approach to issue resolution.Excellent time management, organizational, and communication skills.Ability to translate business goals into technical solutions and user-friendly outputs.Preferred Qualifications :
Experience in campaign marketing and targeted marketing campaigns.Experience in ERP change management or organizational readiness projects.Familiarity with Learning Management Systems (LMS).Certifications :
SAS Base Certification or other relevant certifications.#J-18808-Ljbffr