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Head of Marketing

Head of Marketing

AlcorChicago, IL, United States
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ALCOR isagrowing tech company that offers anall-in-one-place solution for tech product companies tobuild their software R&D centers from 0to100 developers inLATAM and Eastern Europe.

Our clients : Grammarly, BigCommerce, Ledger, Sift, People.аi, and many others.

We are looking for a Head of Marketing.

REQUIREMENTS :

  • A deep understanding of B2B marketing, especially within the service tech sector is a must.
  • Expertise in lead generation strategies, marketing automation, and pipeline management.
  • Profound understanding of multichannel marketing for B2B.
  • Experience in A / B testing and working with analytics tools like Google Analytics, Hotjar, Amplitude, and / or others.
  • Expertise in creating compelling and consistent messaging for target audiences.
  • Strong strategic thinking, analytical, and decision-making skills.
  • Exceptional communication and leadership abilities.
  • Experience managing budgets and optimizing marketing ROI.
  • Residency on the East Coast of the USA is a must

SCOPE OF DUTIES :

  • Develop and execute a lead generation-focused marketing strategy.
  • Collaborate with the executive team to align marketing efforts with overall business objectives.
  • Identify and capitalize on market trends, competitor insights, and customer needs.
  • Strengthen the company's brand identity to support lead-generation efforts and ensure consistent messaging across all channels.
  • Leverage digital marketing channels to drive high-quality leads.
  • Use analytics and performance metrics to refine strategies and report on key marketing KPIs, with a focus on lead generation outcomes.
  • Collaborate closely with the Marketing Lead on strategy implementation.
  • Partner with cross-functional teams, including sales and operations, to ensure seamless execution of lead generation initiatives.

    • WHAT WE OFFER :

  • Focus on product tech companies with innovative projects and advanced technologies
  • Space for implementation of own ideas and opportunity to set up development process according to the personal vision
  • Opportunity to earn bonuses based on individual and company performance, recognizing your hard work and contributions to our success
  • Company stock options
  • IT Kit
  • Stable and long-term engagement
  • Remote work with the possibility of business travel paid for by the company

    • If you are interested in this position, please send your CV!

    We will be glad to meet you!

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