Associate Vice President, Strategy, Marketing and Communications and Editor-in-Chief, Wake Forest Magazine

Associate Vice President for University Advancement

Leads the strategy behind marketing and communication efforts to support the University Advancement's engagement strategies. The Associate VP will develop and implement marketing and communication plans aligned with the Wake Forest University brand and University-wide initiatives. The Associate VP will collaborate with the University Marketing and Communications team to maximize University-wide and Advancement-specific resources.

Essential Functions :

• Serves as a member of University Advancement's senior leadership team, providing strategic advice and counsel to the Senior Vice President for Advancement and Advancement colleagues.
• Serves as University Advancement's primary liaison with University Marketing and Communications (UMC) and serves as a member of the University's Executive Marketing Council.
• Creates, develops and executes strategic communication and marketing plans supporting Wake Forest University's engagement strategies.
• Develops the University Advancement marketing and communication team and manages relationships with external vendors to provide expertise and capacity to marketing efforts.
• Oversees production and distribution of content about University Advancement projects and initiatives, including but not limited to website content, print pieces, proposals, newsletters, video production, mass emails and other digital promotional efforts including social media content.
• Serves as the primary point of contact for University Advancement communication needs and engages in project management responsibilities for the benefit of the University Advancement marketing team.
• Serves as the editorial lead and thematic decision maker for the Wake Forest Magazine, providing oversight to the editorial team to help guide and steward the development and production of the magazine, to work in harmony within University Advancement's strategic storytelling apparatus.
• Cultivates relationships with key audiences and collaborates on efforts related to communication to key Advancement constituencies.
• Performs other duties as assigned.

Required Education, Knowledge, Skills, Abilities :

Preferred Education, Knowledge, Skills, Abilities :

Accountabilities :

Responsible for overseeing budgets of comprehensive marketing and communication operations.

Directly supervises the Senior Managing Editor, Wake Forest Magazine, Writer, Project Manager, Digital Content Creator, a Graphic Designer and a Campaign Writer.

Physical Requirements and Environmental Conditions :

Sedentary work primarily involving sitting / standing; communicating with others to exchange information; repeating motions that may include the wrists, hands, and / or fingers; and assessing the accuracy, neatness, and thoroughness of the work assigned. No adverse environmental conditions expected.

Note : This position profile identifies the key responsibilities and expectations for performance. It cannot encompass all specific job tasks that an employee may be required to perform. Employees are required to follow any other job-related instructions and perform job-related duties as may be reasonably assigned by the employee's supervisor.

Additional Job Description :

Time Type Requirement : Full time

Note to Applicant :

This position profile identifies the key responsibilities and expectations for performance. It cannot encompass all specific job tasks that an employee may be required to perform. Employees are required to follow any other job-related instructions and perform job-related duties as may be reasonably assigned by his / her supervisor.

In order to provide a safe and productive learning and living community, Wake Forest University conducts background investigations and drug screens for all final staff candidates being considered for employment.

Equal Opportunity Statement :

The University is an equal opportunity employer and welcomes all qualified candidates to apply without regard to race, color, religion, national origin, sex, age, sexual orientation, gender identity and expression, genetic information, disability and military or veteran status.

Accommodations for Applicants :

If you are an individual with a disability and need an accommodation to participate in the application or interview process, please contact AskHR@wfu.edu or (336) 758-4700.