OAL SALES DIRECTOR

OAL Sales Director

Location : Little Rock, AR, US, 72201

Category : DFA - OFC OF ARKANSAS LOTTERY

Anticipated Starting Salary : $103,991

Position Number : 22161771

County : Pulaski

Posting End Date : 10 / 13 / 2025

Office of Arkansas Lottery - Sales

Preferred Qualifications :

5-10+ years in sales management, preferably in lottery, gaming, or regulated industries.

Bachelor's degree in business, marketing, finance or related field.

Experience managing large teams, regional or national sales efforts.

Proven ability to increase revenue, manage territories, and optimize sales pipelines.

Experience with retail partnerships and distributor / vendor relationships.

Knowledge of how to build and support high-performing teams.

Able to drive exciting campaigns, promotions, and product launches in a dynamic, collaborative environment.

Experience with digital transformation in sales (e.g., online lottery, mobile platforms).

Track record of managing multi-million-dollar budgets.

Adaptability in highly regulated and public-facing environments.

Position Specifics :

On-site, in-person role at our Little Rock, AR headquarters.

Office-based with regular travel across Arkansas.

Some lifting (up to 50 lbs) and varied work environments during field visits.

Position Information

Job Series : Lottery

Classification : OAL Sales Director - Career Path

Class Code : LLO33P

Pay Grade : SPC07

Salary Range : $103,991 - $153,907

Job Summary

The Office of Arkansas Lottery (OAL) Sales Director provides strategic leadership and operational oversight of all sales-related functions, with a primary focus on maximizing lottery ticket sales and retailer performance while upholding the integrity, transparency, and mission of the Arkansas Scholarship Lottery. This executive-level role is responsible for directing statewide sales strategies, managing field sales operations, cultivating retail partnerships, and identifying growth opportunities that support the Lottery's objectives of generating revenue for Arkansas scholarships through responsible gaming.

Primary Responsibilities

Develop, implement, and evaluate comprehensive statewide sales strategies to increase ticket sales, retailer engagement, and market penetration. Set measurable sales goals and monitor performance against objectives, making data-informed decisions to drive growth. Establish performance standards and provide training, coaching, and professional development opportunities to promote high performance and employee growth. Oversee the development and expansion of the retailer network, including onboarding new retailers, upgrading existing ones, and identifying underserved markets. Foster strong relationships with retailers and chain accounts to improve sales, ensure compliance, and enhance the retailer experience. Manage sales forecasting, territory planning, resource allocation, and budget adherence. Ensure timely and effective implementation of promotional campaigns, product launches, and merchandising initiatives in the field. Analyze sales data and trends to track progress toward strategic goals and to inform executive leadership of performance. Work closely with marketing, product development, gaming, and finance teams to coordinate efforts and ensure cohesive strategy execution. Direct a professional staff by interviewing, hiring, terminating, evaluating employee performance and reviewing / approving final work products and activities. Supervise and lead the sales team, cultivate a constructive work environment for team to deliver an exceptional work product and increase efficiency and effectiveness. Manage internal personnel procedures and policies. Collaborate with other division directors to support the Executive Director in leading the Arkansas Scholarship Lottery toward its mission.

Knowledge and Skills

Ability to develop long-term strategies and translate them into actionable plans with measurable outcomes. Strong interpersonal, verbal, and written communication skills with the ability to present effectively to executive leadership, retailers, and the public. Skilled at building trust and maintaining collaborative partnerships with internal and external stakeholders. Data-driven decision-maker who is proactive in identifying challenges and delivering practical solutions.

Minimum Qualifications

A Bachelor's degree in Business Administration, Marketing, Management, or a related field, plus four (4) years of experience in experience in sales leadership are required.

Satisfaction of the minimum qualifications, including years of experience and service, does not entitle employees to automatic progression within the job series. Promotion to the next classification level is at the discretion of the department and the Office of Personnel Management, taking into consideration the employee's demonstrated skills, competencies, performance, workload responsibilities, and organizational needs.

The State of Arkansas is committed to providing equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, pregnancy, age, disability, citizenship, national origin, genetic information, military or veteran status, or any other status or characteristic protected by law.

ONLY COMPLETED APPLICATIONS WITH WORK HISTORY WILL BE ACCEPTED.

Applications must include complete work history and references. A resume may accompany the state application but will not be substituted for any part of the application. False, misleading, or incomplete statements may result in disciplinary action and possible termination.

Veteran Preference : A copy of a DD-214 must be submitted to the Hiring Official at the time of interview to be considered for Veteran Preference.

This employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. If E-Verify cannot confirm that you are authorized to work, this employer is required to give you written instructions and an opportunity to contact Department of Homeland Security (DHS) or Social Security Administration (SSA) so you can begin to resolve the issue before the employer can take any action against you, including terminating your employment. Employers can only use E-Verify once you have accepted a job offer and completed the Form I-9. For more information on E-Verify, or if you believe that your employer has violated its E-Verify responsibilities, please contact DHS at (888) 897-7781 or dhs.gov / e-verify.

Nearest Major Market : Little Rock