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Marketing Specialist
Marketing SpecialistCEO Inc. • Raleigh, NC, United States
Marketing Specialist

Marketing Specialist

CEO Inc. • Raleigh, NC, United States
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This is an opportunity to take ownership of the marketing function for a multi-site retail facility. This role blends strategy, design, and hands-on execution, all while shaping how a beloved regional brand shows up across digital, print, and in-person experiences.

You’ll have the chance to influence everything from visual identity to community engagement and will create meaningful connections that drive awareness, loyalty, and growth.

What You’ll Do :

In this role, you’ll wear many hats including strategist, designer, planner, and collaborator. You’ll lead marketing efforts across multiple locations, with a mix of creative projects that keep every day different :

Creative & Visual Marketing

  • Design eye-catching signage, displays, and print materials that enhance the in-store experience.
  • Partner with department leads to brainstorm and execute seasonal promotions.
  • Keep marketing materials fresh, relevant, and aligned with brand identity.

Events & Community Engagement

  • Plan and promote local events, workshops, and experiences that bring customers together.
  • Handle everything from concept to execution including logistics, marketing, and follow-up.
  • Build partnerships with community groups and local influencers to expand reach.
  • Digital & Email Marketing

  • Craft engaging weekly emails and newsletters featuring promotions, tips, and events.
  • Keep website content updated and aligned with current campaigns.
  • Support social media and digital advertising efforts to strengthen brand presence and drive online engagement.
  • Strategy & Brand Development

  • Translate ideas into actionable plans that connect with customers emotionally and visually.
  • Balance creative intuition with data-driven decision-making.
  • Continuously look for new ways to elevate the brand and enhance customer experience.
  • Who You Are :

  • A self-starter who thrives on bringing ideas to life, not waiting for direction to make an impact.
  • A visionary thinker with a strong sense of design, storytelling, and brand consistency.
  • A creative problem-solver who can balance imagination with execution.
  • Detail-oriented, collaborative, and comfortable making strategic marketing decisions.
  • Your Toolkit :

  • Adobe Creative Cloud (especially Illustrator)
  • Social media and digital advertising platforms
  • Graphic Design and Visual Storytelling
  • Email marketing tools such as Mailchimp
  • Website builders (e.g., Wix, Webflow, or similar)
  • Project management tools like Asana
  • Experience with large-format printing
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