Director of Marketing

Polar Analytics : The All-in-One Data Platform for Consumer Brands

Polar Analytics simplifies data so brands can make smarter, faster decisions without the complexity of traditional tools. Powerful yet user-friendly, it gives DTC brands the insights they need to scale profitably.

Our mission? To help indie DTC brands compete and growfaster and more profitably.

What Makes Polar Analytics Unique?

4,000+ Brands and Growing

We've scaled to 4,000+ active merchants (Jan 2025) and are on track for 10,000+ this year.

Cutting-edge tech, Built for Simplicity

We leverage the modern data stack to deliver enterprise-level insightswithout the need for a data team.

Backed by World-Class Investors

We've raised $28.5M with Frst, Point9, and Chalfen Ventures, a top-tier B2B SaaS investor known for spotting future unicorns early.

A Team of eCommerce Experts

Our team brings experience from leading eCommerce SaaS platforms, united by a mission to build the next industry leader.

As Head of Marketing, you will own the pipeline and lead all marketing efforts to take Polar to our next ARR milestones. This is a high-impact, high-ownership role reporting directly to our CEO. You'll be joining a 32-person team with a great product (100% NRR, loved by customers) and huge organic momentum, but we need your expertise to unlock scalable acquisition and drive our Account-Based Marketing (ABM) strategy. If you love the idea of architecting a marketing machine in a product-market fit company and reaping the rewards of that success this role is for you.

Why Marketing @ Polar Analytics?

• Strong Foundation : Product-market fit with enthusiastic customers and primarily inbound growth to date (referrals, SEO).
• Big Challenge to Solve : Build a repeatable demand-gen engine to 10 pipeline were pivoting to ABM and creative outbound plays (including leveraging AI in campaigns) to reach all our ideal customers.
• Make Your Mark : As our first marketing exec, youll set strategy, process, and culture for marketing. Its a chance to leave a legacy by scaling a startup to its next milestone and beyond.
• Resources to Succeed : Youll inherit a small team of 3 marketers (growth, engineering, content) ready to be led, a ~$1-2M marketing budget, and support from founders & advisors who deeply value marketing.
• Great Culture & Team : Join a no-ego, passionate team spread across North America and Europe. We believe in ownership, impact, and continuous learning, and we genuinely care about each other and our customers.

The Scope

This Job Is Made For You If...

Our Hiring Process

We believe in a structured, fair, and transparent hiring process. While the steps may vary by role, heres what you can expect :

1. Recruiter Screen (30 mins) : A call with our Head of Talent to talk through your current / past experience and your motivations and tell you more about Polar Analytics.

2. Role Fit Interview (45 mins) : Here, youll meet either the Hiring Manager or a team member of a similar level to discuss your ways of working and understand your skillset and ability for the role.

3. Competency Deep Dive (1 hour) : This