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Director, Sales Training and Commercial Enablement, MACI
Director, Sales Training and Commercial Enablement, MACIVericel Corporation • Burlington, MA, US
Director, Sales Training and Commercial Enablement, MACI

Director, Sales Training and Commercial Enablement, MACI

Vericel Corporation • Burlington, MA, US
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Job Description

Job Description

At Vericel Corporation, we are pioneers in advanced cell therapies for sports medicine and severe burn care, transforming patient lives through cutting-edge regenerative medicine. Our commitment to innovation, patient-centered focus, and scientific excellence drives us to develop groundbreaking treatments including MACI (knee cartilage repair), Epicel and Nexobrid (burn care).

Position Summary :

We are seeking a dynamic Sales Training and Commercial Enablement Director to join our team. In this role, you will be responsible for creating, organizing, and facilitating all facets of new hire and continuing educational curriculum for our Orthopedic Sports Medicine sales team (MACI). This local or remote role will identify the needs of the sales team through field rides and collaboration with Sales Leadership, offer direct coaching, and enhance training content to continue to build on our elite sales team. You will work cross functionally with Sales Leadership, Marketing, Compliance, Regulatory, and Sales Operations to help achieve sales and organizational goals. Measurements of success : Reduced onboarding time, improved sales performance and employee engagement.

If you thrive in a collaborative, demanding environment, enjoy problem solving, teaching, and coaching, and want opportunities to gain experience across multiple areas of a commercial team, this position offers the chance to have a meaningful impact while developing as a training professional.

Key Responsibilities

Sales Training

  • Develop, plan, and implement new hire sales training program. Expert utilization of our learning management system (LMS), home office wet lab, and coordination with field sales leadership to effectively onboard recent sales team members to decrease the time from on-boarding to effectiveness.
  • Develop, plan, and implement legacy sales training program. Run monthly small group training to advance the sales competency of our team members.
  • Conduct field rides with new and tenured sales employees to ensure curriculum creates maximum sales impact in an efficient, compliant manner.
  • Active participant to plan and implement both national and regional sales training meetings. When applicable, content creation and workshop facilitation required.
  • Leverage knowledge of adult learning theory and instructional design principles in the development of all sales training and leadership development content.
  • Identify and manage vendors to facilitate content creation.
  • Partner closely with marketing and market access functions, in the implementation of all key tactical initiatives.

Leadership Development

  • Curate best in class leadership development vendors and content.
  • Use sales enablement tools to facilitate continuous learning for leadership team.
  • Commercial Enablement

  • Enhance field sales business planning capabilities with Area Vice Presidents. This includes building business planning documents, CRM dashboard development.
  • Collaborate with Sales Leadership to design, train, and deploy the Field Sales Trainers.
  • Build LMS to be best in class by engaging adult learners through multiple modalities.
  • Ensure Challenger sales principles are infused with onboarding and legacy sales development. Work collaboratively with Marketing to develop commercial insights and deploy the Challenger champions to meet the needs of each region.
  • Support Sales Operations needs with platform training and utilization of Movemedical, CRM, Digital Marketing Platform, Acuity MD, and MOTUS.
  • Collaborate with Vericel HR team to streamline the mid and end of year evaluation process for the sales team.
  • Qualifications

  • Bachelor of Science, Business, Business Administration, Instructional Design, or related field.
  • 10+ years of sales training or field leadership experience in medical field, Device, MedTech, Biologics, or Pharmaceuticals.
  • Strong analytical skills and proficiency with Excel.
  • Experience with Microsoft Dynamics, Salesforce CRM, and Learning Management Systems such as Showpad or Allego.
  • Excellent organizational skills and attention to detail, with the ability to manage multiple priorities.
  • Ability to manage sensitive information with discretion and integrity.
  • Exceptional communication / facilitation skills and ability to build strong relationships across levels.
  • A proactive, problem-solving mindset with a balance of independence and collaboration.
  • Experience in a fast-paced, growth-oriented environment.
  • Ability to travel nationally 40 – 60% of the time.
  • Why Join Us?

    This is a unique leadership opportunity that will have a direct impact on the MACI sales team. In this national role you will use your experience to influence the sales training process continuum for new and legacy sales employees, ultimately aiding in the organization's commercial success.

    You will be part of the Commercial Excellence team that values innovation, ownership, and continuous improvement. We are committed to supporting your development and creating an environment where you can expand your skills, take on new challenges, and help us build upon a culture where people feel engaged, supported, and able to succeed.

    EEO Statement

    All applicants will receive consideration for employment without regard to their race, color, religion, sex, national origin, sexual orientation, gender identity, or protected veteran status and will receive consideration for employment and will not be discriminated against on the basis of disability. Vericel Corporation is an Equal Opportunity / Affirmative Action Employer.

    Vericel Corporation is VEVRAA federal contractor and desires priority referrals of protected veterans for job openings at all locations within the state.

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    Director Sales Enablement • Burlington, MA, US

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