Director Corporate Communications

Overview

JOB SUMMARY : Dir Corporate Communications is responsible for planning, directing, and coordinating the internal communications function for Baylor Scott and White Health (BSWH), which may include stakeholder and situational analysis, message development and delivery, measurement and effectiveness, and other structured communication activities. Directs and manages the preparation of internal employee communications that build positive awareness regarding topics such as business performance, future direction, and organizational policies. Develops and implements tailored communications programs based on organizational and business needs. Ensures that complex, detailed information is translated and summarized into key messages and clear communication content based on the targeted audience. Reviews and checks messaging and information for accuracy, timeliness, completeness, consistency, and relevance. Designs and directs the content and messaging of brochures, handbooks, training, letters, emails, and other formal communication vehicles intended for wide distribution. Develops and establishes communication plans, policies, and practices that support the organization’s communications strategy and is in alignment with BSWH business objectives.

Responsibilities

• Directs corporate communications for assigned area of responsibility for BSWH.
• Recommends and implements strategic and operational plans and priorities for corporate communications aligned to BSWH overall business objectives.
• Collaborates with senior leadership to understand their business challenges and identify appropriate communication solutions to help address their business needs.
• Leads the development of organizational message platforms and determines appropriate vehicles and channels to disseminate messages across the healthcare system.
• Partners with senior leadership, marketing, and other communications stakeholders to ensure that relevant content is communicated effectively, consistently, and clearly through appropriate system communication channels.
• Directs communications supporting all areas of the organization, such as operational changes, clinical changes, quality and patient safety, patient experience, and regulatory needs.
• Leads the development and implementation of internal crisis and issues management communication, as well as ensuring the appropriate communication for high-profile events.
• Ensures the maintenance and development of internal rapid response processes and procedures including spokesperson protocol and preparation, communication flow, message development and delivery, and third - party endorsement.
• Directs ongoing communication processes, including research, writing, editing, and production of targeted stakeholder communication aligned to BSWH overall branding and communication standards.
• Leads the creation and review of executive, business, and other communications including presentations, position papers, articles, and speeches.

Key Success Factors

Benefits

Our benefits are designed to help you live well no matter where you are on your journey. For full details on coverage and eligibility, visit the Baylor Scott & White Benefits Hub to explore our offerings, which may include :

Qualifications

#J-18808-Ljbffr