Marketing Specialist

Marketing Specialist

From Georgia. For Georgia. Since 1914 Yancey Bros. Co. has proudly served as the authorized Caterpillar equipment dealer for Georgia, providing our customers with the highest quality sales, parts and service. From Caterpillar heavy and compact construction equipment to on-highway trucks, we remain committed to learning more about our customers, offering equipment and support to keep up with their changing needs. This all starts with our greatest assetour employees.

The Marketing Specialist will serve as the primary Marketing contact for executive / corporate departments including HR, Training, Executive Offices, I.T. etc focusing on recruiting and other projects not owned by the Sales, Power Systems, Rental or Product Support Coordinators. The coordinator will manage all marketing needs of these departments by leveraging their own competencies, the resources within the Marketing Department Data, Creative, Digital and external agencies to execute the needs of the division(s).

Corporate / Executive Coordination

• Corporate / Executive Projects
• Corporate Communications, Printing, Promotions
• Facility & Customer Photography / Framing
• Association Advertising
• Interior / Exterior Wayfinding Signage
• On-Hold Messaging
• Customer Photography
• Office Identifiers / Nameplates
• Facility Signage Design (Interior / Exterior)

Recruiting Coordination

To be successful in this position you should have experience as a marketing coordinator with strong knowledge of marketing strategies, concepts and practices. You should have excellent written and verbal communication skills as well as strong project management skills.

At Yancey Bros. Co, we are always looking to add people to our team who share our core values :

Ideal candidates will demonstrate the following values :

Yancey Bros Co offers a full benefits package that includes aggressive compensation levels, technician tool allowances, full medical, vision and dental coverage, employee wellness programs, paid vacations and more.