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VP, e.l.f. SKIN

VP, e.l.f. SKIN

e.l.f. CosmeticsNew York, NY, US
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VP, e.l.f. SKIN

New York, NY / Oakland, CA

Marketing Brand / Full Time / Hybrid

We are seeking an experienced Marketing VP to join our dynamic, fast paced team. This is a highly visible leadership role on a high growth brand and category segment. The ideal candidate is an experienced strategic marketer, with strong analytical skills and boldness to bring forward creative and disruptive thinking through breakthrough marketing strategies and ideas. S / he will need to bring a depth of experience in skincare and take a proactive approach to accelerate building skincare awareness and credibility.

This role requires strong ability to develop strategies across all cross-functional teams including Creative, Integrated Marketing, eCommerce and Digital, Visual Merchandising, Product Marketing, and Finance to create a strong, seamless brand execution and experience across all touch points along the consumer decision journey.

This person must be able to work on-site at either our New York or Oakland office.

Responsibilities :

Responsible for the management of a P&L and brand forecast.

Oversee all aspects of e.l.f. SKIN's marketing strategy and operations, driving growth and ensuring a strong brand presence across all platforms, retail and digital channels.

Define the e.l.f. SKIN strategic roadmap and global strategy to disseminate to all markets.

Liaise closely with global marketing, digital and sales teams to ensure that local market and retailer needs are supported with tailored assets, messaging & programs.

Provide thought leadership and direction on product innovation pipeline from insights and trends.

Identify partnerships and manage integrated marketing campaigns that align with brand vision. Serve as liaison to creative agencies & drive execution against campaign goals.

Leverage consumer and market insights to tap new opportunities to deepen penetration with focused audience targets.

Build strong partnerships with customers to inform opportunity areas and further support business needs.

Requirements : BA or BS required

10-15+ years of experience in Marketing, with 5-7+ years in skincare is required.

Strong leadership and people management with a track record of building teams.

Rich experience with agency management and ownership of marketing budgets.

Experience developing multifaceted brand campaigns and product launch strategies, with the goal of raising brand awareness and driving new customer acquisition.

Able to work in fast-paced environments and prioritize competing demands.

Results-oriented mindset with a focus on driving sales and brand awareness.

Bias towards bold action and ability to execute with quality and speed.

Ability to think creatively, build compelling, fresh ideas with a discerning brand eye.

Must be team-oriented, responsive, comfortable collaborating and driving integration.

Excellent English written and verbal communication skills; must have ability to bring strategic thinking and be able to design in Keynote and PowerPoint.

Passion for skincare beauty and a strong pulse on new launches, industry trends, as well as social and cultural conversations.

$200,000 - $230,000 a year

This job description is intended to describe the general nature and level of work being performed in this position. It also reflects the general details considered necessary to describe the principal functions of the job identified, and shall not be considered, as detailed description of all the work required inherent in the job. It is not an exhaustive list of responsibilities, and it is subject to changes and exceptions at the supervisors' discretion.

e.l.f. Beauty respects your privacy. Please see our Job Applicant Privacy Notice for how your personal information is used and shared.

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