Director, Commercialization - RTD Energy & Total Portfolio

Job Description

Job Description

Celsius, based in Boca Raton, FL, is a global consumer packaged goods company with a proprietary, clinically proven formula for its master brand CELSIUS®, a lifestyle energy drink brand born in fitness and a pioneer in the rapidly growing energy category. Celsius Holdings, Inc. also includes Alani Nu, a premium active nutrition and better-for-you brand, further expanding our reach across the health and wellness space.

At Celsius, we pride ourselves in providing our employees with a culture and atmosphere of inclusiveness that challenges individuals to be thought leaders, innovators, and game changers—as every employee is an owner of the CELSIUS® brand upon joining the organization.

Ready to energize your career? Join a team that’s pushing boundaries and redefining what it means to LIVE FIT.

In-Office : Based full-time at Celsius Holdings, Inc. Headquarters in Boca Raton, FL

Travel Requirements : Up to 15% domestic travel

This is a driving position. A valid U.S. Driver’s License required; applicants must pass an MVR (Motor Vehicle Record) screening.

People Management Responsibilities : Yes

Role Type : Full-Time

Position Overview

As the Director, Commercialization – RTD Energy & Total Portfolio, you’ll be a strategic and executional leader driving growth for CELSIUS® RTD Energy Drinks and the broader Non-Beverage category. This is your opportunity to shape go-to-market strategy, align category and channel plans, and deliver impactful commercialization programs across retail and foodservice channels.

You’ll bring a proven ability to translate insights into compelling customer-facing strategies, build execution-ready playbooks, and partner across marketing, sales, finance, and supply chain to accelerate growth. Your expertise at the intersection of brand, channel strategy, and customer development will fuel our continued success in the competitive energy and functional beverage space.

Requirements

• Experience : 7+ years of CPG experience (beverage strongly preferred) spanning commercialization, category planning, field sales, account management, or channel marketing
• Education : Bachelor’s degree in marketing, business, or related field; MBA preferred
• Strong understanding of U.S. retail and foodservice channels, shopper behavior, and competitive dynamics in the energy / functional beverage industry
• Proficiency with syndicated data (IRI, Nielsen), customer POS systems, and retail execution platforms
• Strong project management and analytical skills with the ability to lead cross-functional initiatives
• Strategic thinker with a hands-on mindset and experience in fast-paced, entrepreneurial environments
• Strong communication and stakeholder engagement skills
• Willing and able to travel up to 15%

Key Responsibilities

Benefits

The base salary range for this position is dependent on experience and location. The final offer will be determined based on job-related knowledge, skills, and qualifications. This position may be eligible for other compensation, including bonuses and Restricted Stock Units (subject to company plans).

We promptly review all applications. Highly qualified candidates will be contacted for interviews.

Colorado Applicants : Applications are accepted on an ongoing basis until the position is filled.

CELSIUS Holdings, Inc. celebrates diversity and is committed to creating an inclusive environment for all employees. We provide equal employment opportunities (EEO) to all applicants without regard to race, ethnicity, religion, gender identity, sexual orientation, disability status, or any other characteristic protected by applicable laws. If you require accommodations during the application process, please reach out to careers@celsius.com.

The above information has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job.