Senior Counsel, Advertising & Promotion Job at Modern Fertility in Raleigh

Overview

As Senior Counsel, Advertising and Promotion , you'll be responsible for reviewing advertising, promotional, and other consumer-facing materials, ensuring they are compliant with FTC and FDA regulations and guidelines, and also manage a junior advertising and promotion attorney. You’ll partner closely with our Growth and Marketing teams to counsel on marketing content across the full spectrum of platforms, including websites, social media, podcasts, billboards, and TV. You have a strong knowledge of FDA and FTC advertising regulations and cases, and particularly with respect to prescription drugs and health products. You're smart, collaborative, and comfortable working in a dynamic environment while handling several projects at the same time.

What You'll Do :

• Serve as an internal subject matter expert on FTC and FDA advertising and promotion issues as they pertain to health products, and provide guidance to cross-functional teams to maintain compliance with FTC and FDA laws and regulations.
• Sit on Ro’s collaborative medical-legal-marketing review process and review the creative assets for regulatory compliance. This content includes : Facebook and Google ads, website pages, national TV spots, podcast reads, billboards, contests and sweepstakes, and more.
• Collaborate with cross-functional teams to support new strategic initiatives and advertising campaigns.
• Stay abreast of changes in FDA and FTC regulations and industry trends in advertising, and monitor enforcement actions and relevant litigation.
• Maintain company-wide guidelines and conduct trainings on advertising and promotion.
• Provide guidance and oversight to an advertising and promotion attorney.

What You'll Bring :

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