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Influencer Manager
Influencer ManagerEberjey • Miami, FL, US
Influencer Manager

Influencer Manager

Eberjey • Miami, FL, US
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Influencer Manager

We're seeking a dynamic and strategic Influencer Manager to lead Eberjey's influencer program. This role will be responsible for owning and scaling influencer strategy from gifting programs and organic partnerships to paid campaigns and long-term ambassador relationships. As part of the brand marketing team, you will collaborate closely with our paid media, affiliate, and social teams to integrate influencer content into broader campaigns and drive measurable business results.

This is an exciting opportunity for a creative and data-driven marketer to build a best-in-class influencer program that deepens brand love, fuels content creation, and accelerates growth.

What You'll Do

Influencer Strategy & Execution

  • Develop and execute a comprehensive influencer strategy aligned with brand, paid, and affiliate goals.
  • Manage full lifecycle of influencer partnerships, including outreach, negotiation, contracting, briefing, execution, and reporting.
  • Build and scale influencer tiers from VIP partners and mid-tier creators to micro-influencers to support both brand storytelling and performance marketing objectives.

Gifting & Organic Programs

  • Oversee Eberjey's gifting strategy to drive authentic product seeding and organic content creation.
  • Identify and nurture ongoing relationships with influencers who authentically align with Eberjey's brand values and aesthetic.
  • Build and manage a growing ambassador community with a focus on long-term partnerships and loyalty.

    • Success in this role will be measured by :

  • Increased influencer ROI (lower cost per engagement and stronger conversion metrics).
  • Growth of a high-impact ambassador program built on long-term relationships.
  • Expanded organic content creation pipeline to fuel brand, paid, and social channels.
  • Increased earned media value vs. prior agency-managed programs.

    • Paid Partnerships

  • Plan and execute paid influencer campaigns, collaborating with creators on high-impact branded content.
  • Work cross-functionally with the paid media team to amplify influencer content and optimize performance.
  • Partner with the affiliate team to leverage influencer relationships for conversion-driving initiatives.

    • Measurement & Optimization

  • Track and report on influencer performance metrics, including engagement, reach, conversions, and earned media value.
  • Continuously refine strategy based on data insights and evolving business priorities.
  • Own influencer data, contracts, and processes to ensure operational excellence and scalability.

    • What You'll Need

    46+ years of experience in influencer marketing, social media, or brand partnerships (fashion, beauty, or lifestyle experience strongly preferred). Proven track record building and managing influencer programs from organic gifting to paid partnerships with measurable business impact. Deep understanding of the influencer landscape, content trends, and platform best practices (Instagram, TikTok, YouTube). Strong relationship builder with exceptional communication and negotiation skills. Highly organized, detail-oriented, and comfortable managing multiple campaigns and relationships simultaneously. Creative thinker with a strategic mindset and data-driven approach. Passion for storytelling, community-building, and the Eberjey brand. Knowledge in Asana and Creator IQ / Tribe Dynamics a plus.

    Eberjey Extras

  • An inviting, energetic environment that embodies our female-founded, entrepreneurial mentality
  • Seasoned industry leadership committed to your professional development in the fashion retail industry
  • Competitive pay and benefits, and a generous employee discount

    • About Eberjey

    For over 28 years, Eberjey has created a space where you can feel truly yourself. A state of mind where the outside world fades and your inner voice reigns. This is the essence of living an authentic life. And it's more important than ever. When the brand was founded in 1996, the lingerie market was dominated by designs that focused more on capturing the male gaze than on the women wearing them. Eberjey introduced comfortable styles women could feel confident in, and soon after created the iconic Gisele PJ's that launched the brand to the next level.

    With a fast-growing DTC business, five retail locations, and wholesale partners worldwide, we believe in bringing comfort and joy home to as many people as we can. Join us on our journey as we continue to create styles and spaces that encourage softness, ease, confidence, and total authenticity. Eberjey is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.

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    Influencer Manager • Miami, FL, US