Parts & Accessories Product Management Intern

BrunswickFond Du Lac, WI, US

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Internship Opportunity : Parts & Accessories Product Management

Are you ready for what's next? Come explore opportunities within Brunswick, a global marine leader committed to challenging conventions and innovating next-generation technologies that transform experiences on the water and beyond. Brunswick believes "Next Never Rests," and we offer a variety of exciting careers and growth opportunities within united teams defining the future of marine recreation.

The Parts & Accessories (P&A) Product Management intern will play a vital role in supporting key business initiatives within the Mercury Marine Parts & Accessories business team. This position is responsible for conducting competitive market research, identifying market gaps, developing dealer catalogs, and creating compelling product descriptions and content. This position will also collaborate with cross-functional teams to support daily operations of the parts and oils categories.

Strong communication skills are essential, as the role involves regular interaction with various departments, divisions, suppliers, and customers. This internship offers an excellent opportunity to gain hands-on experience in the dynamic marine industry, with exposure to marine engines, parts, and oils.

The role will be located at our Fond du Lac, WI location.

Primary Duties and Responsibilities :

Support daily product management activities, including the creation of product collateral such as website content and sell sheets, SKU rationalization, sales reporting, and product assortment analysis.
Conduct competitive analysis across various product lines by evaluating the 5Ps : pricing, product, promotion, positioning, and placement in online markets.
Perform market assessments to identify new growth opportunities and assist in business development initiatives.
Maintain and update cross-reference lists, pricing data, and competitive positioning insights.
Assist in updating product images and descriptions to help dealers and retail customers accurately identify and purchase Mercury and Quicksilver parts.
Collaborate with cross-functional teams, suppliers, customers, and dealers to support product-related initiatives.
Analyze industry trends and competitor data to identify opportunities for product line enhancements.
Review current product offerings and present recommendations for improvement in a final presentation.

Knowledge, Skill and Ability Requirements :

Strong verbal and written communication skills, with the ability to engage effectively across all levels of the organization

Excellent interpersonal skills for building and maintaining productive working relationships

Proficiency in data analysis and management, with the ability to present findings clearly and effectively

Project management experience or skills, with the ability to prioritize tasks and meet deadlines (preferred)

Ability to collect, analyze, and derive insights from market and consumer data

Minimum Qualifications :

Student pursuing a Bachelor's degree in business, management, marketing, or CPG in retail

Mechanical and business aptitude and familiarity with the marine and / or powersports businesses is preferred

Minimum 3.0 GPA required

Proficient Microsoft Office (Outlook, PowerPoint, Excel)

Excellent communication and organizational skills

Hardworking, enthusiastic, and self-motivated personality

Working Conditions :

Hybrid; At least 3 days a week onsite in Fond du Lac, WI

Learning Opportunities : Our Student Program is designed to provide hands-on experience in a professional setting. You will work alongside experienced professionals and get a chance to apply your academic knowledge to real-world tasks.

Project Work : The work environment is supportive, collaborative, and conducive to learning. Student co-ops or interns typically work on specific projects or tasks that contribute to the organization's goals. This may range from supporting larger projects to handling smaller, individual assignments.

Hours : Co-ops and Interns are expected to work a full 40-hour work week.

Feedback and Performance Reviews : As a co-op or intern, you will receive feedback and performance reviews throughout your assignment. We value the importance for interns to understand their progress and areas for improvement.

The anticipated pay range for this position is $18.00 - $27.00 per hour. The actual hourly rate offered will vary depending on multiple factors including year in school / credits earned, degree, job-related knowledge / skills, relevant experience, business needs, and geographic location.

At Brunswick, it is not typical for an individual to be hired at or near the top end of the salary range for their role. Compensation decisions are dependent upon the specifics of the candidate's qualifications and the business context.

Why Brunswick : Whatever tomorrow brings, we'll be at the leading edge. As the clear leader in the marine industry, we're committed to our values and supporting our exceptional people. We offer and encourage growth opportunities within and across our many brands. In addition, we're proud of being recognized for making a splash with numerous awards!

About Mercury Marine : Mercury Marine is a world leading manufacturer of marine propulsion systems. A $2.6 billion division of Brunswick Corporation (NYSE : BC), Mercury designs, manufactures and distributes engines, services and parts for recreational, commercial and government marine applications, empowering boaters with products that are easy to use, extremely reliable and backed by the most dedicated customer support in the world with 10,000 service points globally. Mercury's industry-leading brand portfolio includes Mercury outboard engines; Mercury MerCruiser sterndrive and inboard packages; Mercury global parts and accessories; Land 'N' Sea, BLA, Payne's Marine, Kellogg Marine & Lankhorst Taselaar marine parts distribution; and Mercury and Quicksilver parts and oils. More information is available at mercurymarine.com.

Next is Now! We value growth and development, recognizing that people come with a wealth of experience and talent beyond just the technical requirements of a job. If your experience is close to what you see listed here, please still consider applying.

Brunswick is an Equal Opportunity Employer and considers all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veteran status or any other characteristic protected by federal, state, or local law. Diversity of experience and skills combined with passion is key to innovation and inspiration and we encourage individuals from all backgrounds to apply. If you require accommodation during the application or interview process, please contact hrsharedservices@brunswick.com for support.

For more information about EEO laws, click here.

Brunswick does not accept applications, inquiries or solicitations from unapproved staffing agencies or vendors. For help, please contact HR Shared Services at 866-278-6942 or hrsharedservices@brunswick.com.

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Product Management Intern • Fond Du Lac, WI, US