Talent.com
Creative Lead, Influencer Marketing Job at The Shelf Influencer Marketing Agency

Creative Lead, Influencer Marketing Job at The Shelf Influencer Marketing Agency

MediabistroMemphis, TN, United States
job_description.job_card.variable_hours_ago
serp_jobs.job_preview.job_type
  • serp_jobs.job_card.full_time
job_description.job_card.job_description

Join to apply for the Creative Lead, Influencer Marketing role at The Shelf Influencer Marketing Agency

Join to apply for the Creative Lead, Influencer Marketing role at The Shelf Influencer Marketing Agency

Get AI-powered advice on this job and more exclusive features.

(Full-Time, Remote — US & Canada applicants welcome)

About The Shelf

We’re a fast-growing influencer marketing agency that builds data-driven, culturally relevant campaigns. Our content is trend-driven, social-first, and powered by our Optimization Flywheel—delivering measurable impact for brands while giving creators the freedom to shine.

About The Role

We’re looking for a Creative Lead, Influencer Marketing —a creative strategist who understands the inner workings of influencer campaigns and knows how to transform brand objectives into high-performing, social-first content.

This is not just a “creative ideas” role. We’re seeking someone with a deep understanding of influencer marketing campaigns (whether through direct management, creative strategy, or a related role) who can pair strategic expertise with sharp creative instincts. You’ll be the bridge between strategic goals and creative execution, ensuring our content is set up for success.

Core Responsibilities

Creative Strategy & Concepting

  • Lead brainstorms to develop social-first, trend-driven creative concepts for influencer campaigns.
  • Build custom content briefs, shot lists, scripts, and art direction that balance storytelling with brand objectives.
  • Evaluate influencer content for performance drivers—signature shticks, hooks, brand integration, pacing—and deliver actionable feedback that strengthens the story arc.
  • Review influencer concepts to ensure content is optimized for success, providing actionable feedback that elevates their creative.
  • Apply the right creative lens depending on the client’s industry and strategy (e.g., fashion may call for editorial, cinematic storytelling, while CPG may require playful, trend-led, social-first content).

Client & Influencer Partnership

  • Present creative concepts and strategies to clients with confidence and clarity.
  • Serve as the go-to creative contact on assigned accounts, ensuring client alignment and strong creative execution.
  • Join creative calls with influencers to brainstorm, refine, and enhance content ideas.
  • Review influencer deliverables with a sharp eye for what makes content authentic, engaging, and entertaining.

    • Campaign Integration

  • Collaborate with account management, paid, and insights teams to ensure creative vision is executed seamlessly.
  • Maintain consistency of narrative, tone, and quality across all campaign deliverables.
  • Incorporate best practices for each platform to maximize content performance.
  • Support influencer sourcing when needed by reviewing or recommending creators, applying a keen eye for style, vibe, storytelling ability, and brand fit.

    • Operational Leadership

  • Contribute to process improvements, leveraging AI tools to enhance creative workflows.
  • Manage multiple campaigns simultaneously, maintaining a high standard of quality and timeliness.

    • Experience & Expectations

  • 3–5 years of experience in influencer marketing or creative strategy (agency experience strongly preferred).
  • Demonstrated ability to lead client-facing creative conversations.
  • Strong portfolio of social-first creative work (non-“adsy,” engaging, authentic).
  • Strategic thinker able to translate data, audience insights, and platform best practices into actionable creative.
  • Deep understanding of creative across social-first platforms and current trends.
  • Exceptional communication skills with clients, creators, and internal teams.
  • Ability to work both independently and collaboratively to deliver results.

    • Bonus Points For

  • Experience with humor- or skit-based content (many of our top-performing campaigns are comedy-driven).
  • Familiarity with AI tools, Google Slides, and project management platforms.

    • What Success Looks Like

  • Clients and team view you as a trusted creative partner who elevates the work (and our brands) through sharp creative execution.
  • Influencers consistently deliver content that feels authentic, entertaining, and high-performing.
  • Campaign creative runs smoothly across teams, meeting both brand and performance KPIs.
  • You balance strategic rigor with creative flair—never “flighty creative,” but always inspiring.
  • You apply the right creative lens across industries, knowing when to be aspirational, humorous, or hyper-social-first.
  • You help identify creators who not only match the brand but also deliver best-in-class, scroll-stopping content.

    • Application Requirements

    To be considered, applicants must include :

  • Resume & LinkedIn profile link
  • Personal statement highlighting creative strategy + influencer experience
  • Portfolio showcasing social-first creative work
  • Overview of past client-facing & influencer campaign experience
  • Current location
  • Expected compensation

    • Seniority level

    Seniority level

    Mid-Senior level

    Employment type

    Employment type

    Full-time

    Job function

    Job function

    Other

    Industries

    Marketing Services

    Referrals increase your chances of interviewing at The Shelf Influencer Marketing Agency by 2x

    Sign in to set job alerts for “Influencer” roles.

    New York, NY $75,000.00-$85,000.00 1 week ago

    Freelance Manager, Influencer & Content Partnerships

    New York, NY $45,000.00-$60,000.00 2 weeks ago

    New York, United States $60,000.00-$70,000.00 3 months ago

    New York, NY $1,000.00-$10,000.00 12 hours ago

    Social Media Marketing Specialist - Contract

    Campaign Operations Coordinator (Influencer Marketing)

    Manager, Influencer Partnerships, Temporary

    Influencer Marketing Associate - Organic Gifting

    California, United States $89,600.00-$145,000.00 1 day ago

    [Temporary Full-Time] Producer, Influencer Marketing (US) (East Coast)

    New York, NY $78,000.00-$96,000.00 2 months ago

    Account Executive, Influencer Marketing (West Coast of the U.S.)

    We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

    #J-18808-Ljbffr

    serp_jobs.job_alerts.create_a_job

    Creative Lead Marketing • Memphis, TN, United States

    Job_description.internal_linking.related_jobs
    • serp_jobs.job_card.new
    Sr. Strategist, Influencer Marketing Job at Viral Nation Inc. in Memphis

    Sr. Strategist, Influencer Marketing Job at Viral Nation Inc. in Memphis

    MediabistroMemphis, TN, United States
    serp_jobs.job_card.full_time
    Our integrated solutions align strategy, talent, media, and technology with culturally relevant creativity to scale the world’s fastest-growing digital brands. Viral Nation offers a fluid, creative,...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_hours
    • serp_jobs.job_card.new
    Influencer Marketing Manager Job at WeMod in Memphis

    Influencer Marketing Manager Job at WeMod in Memphis

    MediabistroMemphis, TN, United States
    serp_jobs.job_card.full_time
    At WeMod, we're on a mission to make gaming more fun.We're building the world's ultimate game companion, where millions of PC gamers discover mind-blowing ways to play their favorite games.Founded ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_hours
    • serp_jobs.job_card.new
    Influencer Marketing Manager Job at Stocktwits in Memphis

    Influencer Marketing Manager Job at Stocktwits in Memphis

    MediabistroMemphis, TN, United States
    serp_jobs.job_card.full_time
    Stocktwits is a leading social network and community of individual investors and traders.Our mission is to provide the platform to host the global conversation for investors and traders of all type...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_hours
    • serp_jobs.job_card.new
    Digital Advertising Manager – Contract Job at Health+Commerce, Inc. in Memphis

    Digital Advertising Manager – Contract Job at Health+Commerce, Inc. in Memphis

    MediabistroMemphis, TN, United States
    serp_jobs.job_card.full_time
    Health+Commerce is a growing healthcare marketing and communications agency helping innovative medtech and biotech companies succeed in business and improve patient health.Our clients range from sm...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_hours
    • serp_jobs.job_card.new
    Marketing And Advertising Manager Job at Social Frequency Firm in Memphis

    Marketing And Advertising Manager Job at Social Frequency Firm in Memphis

    MediabistroMemphis, TN, United States
    serp_jobs.job_card.full_time
    At Social Frequency Firm, marketing and sales go hand in hand.Our strategies are driven by results and guided by data, ensuring an effective fusion of sales principles within our marketing efforts....serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_hours
    • serp_jobs.job_card.new
    Creative Lead Job at Creativefuego in Memphis

    Creative Lead Job at Creativefuego in Memphis

    MediabistroMemphis, TN, United States
    serp_jobs.job_card.full_time
    Wander pioneered the “hotelification” of vacation rentals – combining the quality of a luxury hotel with the comfort of a private vacation home. Now we’re taking our verticalized travel experience g...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_hours
    • serp_jobs.job_card.new
    Content Creator / Influencer Job at Remoteworldwide in Memphis

    Content Creator / Influencer Job at Remoteworldwide in Memphis

    MediabistroMemphis, TN, United States
    serp_jobs.filters.remote
    serp_jobs.job_card.full_time +1
    Could you sell hair care products to Patrick Stewart?.Do you yearn to express yourself through the medium of silly internet videos?. Do you thrive in a high-stress environment filled with political ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_hours
    • serp_jobs.job_card.new
    Social Media Content Creator Job at Pintox Digital Marketing in Memphis

    Social Media Content Creator Job at Pintox Digital Marketing in Memphis

    MediabistroMemphis, TN, United States
    serp_jobs.job_card.full_time
    We are seeking a creative and strategic Social Media Content Creator to join our dynamic team.The ideal candidate will have a passion for storytelling, content creation, and social media trends.You...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_hours
    • serp_jobs.job_card.new
    Group Director, Influencer & Content Marketing Job at Rainforgrowth in Memphis

    Group Director, Influencer & Content Marketing Job at Rainforgrowth in Memphis

    MediabistroMemphis, TN, United States
    serp_jobs.job_card.full_time
    Career Opportunities with Rain the Growth Agency.Careers At Rain the Growth Agency.Current job opportunities are posted here as they become available. Group Director, Influencer & Content Marketing....serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_hours
    • serp_jobs.job_card.new
    Influencer Marketing Specialist Job at TheTriangleLab Limited t / a Kyra in Memphi

    Influencer Marketing Specialist Job at TheTriangleLab Limited t / a Kyra in Memphi

    MediabistroMemphis, TN, United States
    serp_jobs.job_card.full_time
    A company is looking for a remote full-time position in the general department.Drive creator marketing initiatives leveraging data and technology. Collaborate with various teams to deliver impactful...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_hours
    • serp_jobs.job_card.new
    Sr. Account Executive - Influencer Marketing Job at Jobgether in Memphis

    Sr. Account Executive - Influencer Marketing Job at Jobgether in Memphis

    MediabistroMemphis, TN, United States
    serp_jobs.job_card.full_time
    Account Executive - Influencer Marketing.Account Executive - Influencer Marketing.Be among the first 25 applicants.This range is provided by Jobgether. Your actual pay will be based on your skills a...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_hours
    Affiliate & Influencer Marketing Job at ElevenLabs in Memphis

    Affiliate & Influencer Marketing Job at ElevenLabs in Memphis

    MediabistroMemphis, TN, United States
    serp_jobs.job_card.full_time
    ElevenLabs is a research and product company defining the frontier of audio AI.Millions of people use our technology to read articles, voice over videos, and restore voices lost to disability.Leadi...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_1_day
    • serp_jobs.job_card.new
    Influencer Marketing Assistant Job at GrowthAssistant in Memphis

    Influencer Marketing Assistant Job at GrowthAssistant in Memphis

    MediabistroMemphis, TN, United States
    serp_jobs.job_card.permanent
    Influencer Marketing Assistant.This teammate will facilitate the end-to-end process of influencer marketing, from sourcing, outreach, contract coordination, and negotiation, briefing of branding gu...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_hours
    • serp_jobs.job_card.new
    Hero Bread is hiring : Influencer Marketing Manager in Memphis

    Hero Bread is hiring : Influencer Marketing Manager in Memphis

    MediabistroMemphis, TN, United States
    serp_jobs.job_card.full_time
    At Hero, the Influencer Marketing Manager will support the VP of eCommerce in planning and managing influencer and community-based initiatives as well as overseeing social media, branded merchandis...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_hours
    • serp_jobs.job_card.new
    Influencer - Affiliate Content Creator Job at Outfront Health in Memphis

    Influencer - Affiliate Content Creator Job at Outfront Health in Memphis

    MediabistroMemphis, TN, United States
    serp_jobs.job_card.full_time
    Outfront Health is a next-generation health technology company making it simple—and virtually painless—to track the numbers that matter most. With our at-home testing solutions, individuals can meas...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_hours
    • serp_jobs.job_card.new
    Global Influencer Marketing Manager (Cosmetics), Western Markets Job at Hudson i

    Global Influencer Marketing Manager (Cosmetics), Western Markets Job at Hudson i

    MediabistroMemphis, TN, United States
    serp_jobs.job_card.full_time
    Direct message the job poster from Hudson.Join one of Asia’s fastest-growing beauty companies as they expand their global presence. This is an exciting opportunity to shape how a dynamic brand shows...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_hours
    Influencer Marketing Specialist Job at SignalRGB in Memphis

    Influencer Marketing Specialist Job at SignalRGB in Memphis

    MediabistroMemphis, TN, United States
    serp_jobs.job_card.full_time
    Remote (Desired locations : SF / Bay Area, LA, Denver, Phoenix, Seattle, Portland).Built by gamers for gamers, we're breaking down the walled gardens of RGB ecosystems. Our technology turns your desk i...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_1_day
    • serp_jobs.job_card.new
    Sales Rep - Influencer Marketing Job at TIKTAL in Memphis

    Sales Rep - Influencer Marketing Job at TIKTAL in Memphis

    MediabistroMemphis, TN, United States
    serp_jobs.job_card.full_time
    Sales Rep - Influencer Marketing.Remote — Must work in US Time Zones.TikTal is a bold, fast-growing influencer marketing agency that connects the most impactful content creators with leading global...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_hours