Associate Shopper Marketing Manager

Associate Shopper Marketing Manager

Forget about blending in. That's not our style. We're the risk takers, the trailblazers, the game-changers. We're not perfect and we don't pretend to be. We're raw, unfiltered, and a bit unconventional. Our drive is just like our athletes, unrivaled. The power is in your hands to define what success looks like and where you want to take your career. It's not just about what we do, but about who we become along the way. We are much more than a brand here. We are a way of life, a mindset. Join us.

The Associate Shopper Marketing Manager's purpose is to provide best-in-class marketing support to Shopper Marketing Managers and a small base of assigned retailers. This role will serve as the marketing resource to the retail sales team with a high-level understanding of unique customer and shopper needs to advance activation that fosters stronger customer relationships and results.

Working closely with sales, cross-functional marketing teams, revenue growth management and the category management / shopper insights departments, the Associate SMM will develop insight-driven, tailored campaigns and annual marketing plans that meet internal and external objectives while aligning with the brand strategy in the Monster Energy portfolio.

The ideal candidate will have both a marketing and sales mindset.

Channel / Retailer Marketing Strategy Serves as a supportive marketing resource across assigned account base, with the ability to leverage retailer and brand strategies to develop, create, sell-in and execute thoughtful marketing programs that align with the Monster Energy brand and drive growth Support the Shopper Marketing team in customizing national programs for assigned accounts through tactics including loyalty, digital offers, shopper media, etc. Work with the internal graphics team to develop impactful visuals to support programming needs and secure timely printing and shipping with internal point of sale procurement prior to in-market launch Analyzes performance to deliver actionable conclusions and optimize future programs Participate in regular Shopper Marketing and sales team conference calls and meetings Prepare and present planned activity, concepts, and business updates as well as share results from program execution Excellent communication skills required to carry out program education, calls to action and keeping all key stakeholders updated on programming KPIs Maintains strong working relationships with internal and external stakeholders to influence decision making Other duties as assigned

Who You Are : The ideal candidate will have 2-5 years of combined experience in the areas of Customer / Shopper Marketing, Key Account Sales, Field Marketing and Brand Management in the beverage / packaged goods industry. Serves as a supportive marketing resource across assigned account base with the ability to leverage retailer and brand strategies to develop, create, sell-in and execute thoughtful marketing programs. Support the Shopper Marketing team in customizing national programs for assigned accounts through tactics including loyalty, digital offers, shopper media, etc. Work with the internal graphics team to develop impactful visuals to support programming needs and secure timely printing, shipping with internal point of sale procurement prior to in-market launch Assist in the development of annual business plans using category, shopper, and retailer specific data by identifying areas of opportunity, providing market insights, and performance data metrics.

Ability to travel 25% of the time. Candidate should possess a bachelor's degree in business or marketing. Advanced knowledge in Microsoft Office (PowerPoint, Excel, Word, Outlook, Teams)

Monster Energy provides a competitive total compensation; this position has an annual estimated salary of $72,000 - $96,000. The actual pay may vary depending on your skills, qualifications, experience, and work location.