Senior Product Marketing
VirtualVocationsSpringfield, Massachusetts, United Statesjob_description.job_card.variable_hours_ago
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- serp_jobs.job_card.full_time
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A company is looking for a Sr Product Marketing professional.
Key Responsibilities
Develop and maintain differentiated positioning for core use cases and deliver updated personas and messaging frameworks
Run go-to-market strategies for new features, including defining launch tiers and managing communication calendars
Conduct user interviews and generate customer case studies to inform product roadmap and competitive content
Required Qualifications
4-7 years of experience in product marketing, preferably in SMB or consumer SaaS
Experience with go-to-market strategies that impact revenue
Ability to manage positioning for both hardware and software products
Strong collaboration skills with an operator mindset focused on outcomes
Self-aware and persistent attitude
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Senior Product Marketing • Springfield, Massachusetts, United States
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