Director, Customer Insights, Oncology - Skin
Regeneron is seeking a Director, Customer Insights, Oncology - Skin to join our team!
In this role, a typical day might include :
The Director, Customer Insights, Oncology - Skin will report into the Senior Director, Oncology (Skin), within the Commercial Strategy and Insights and Analytics (CSI&A) department. This role will join a high-performing team responsible for overseeing all Customer Insights activities for Oncology in Skin, and will partner with and serve as a strategic advisor for the Oncology (Skin) Commercial Business Unit (CBU) stakeholders to inform business decisions. The individual will require a strong understanding of how and when to use specific market research methodologies to drive a high-resolution and up-to-date market understanding, to inform commercial strategy and brand planning.
This role might be for you if you can / have :
Lead market research plans and individual projects that inform business decisions for the Oncology (Skin) portfolio including U.S. / Global Strategy and HCP / patient initiatives.
Develop innovative Customer Insights plans that align with strategic imperatives for Oncology (Skin), demonstrating an ability to translate insights gaps into key business questions and inform the optimal research approach.
Proactively recommend studies that inform critical brand decision-points and address brand opportunities and challenges.
Develop and maintain a mutually beneficial partnership with stakeholders across Oncology (Skin) CBU and CSI&A strike a balance between project rigor, timelines and ability to influence decisions.
Manage market research suppliers to design, scope, execute and analyze research results and develop business implications.
Collaborate with the Oncology CBU), and CSI&A colleagues to influence data capabilities and stay informed on the market landscape and competitive outlook.
Work closely with Advanced Analytics partners to effectively measure brand performance via secondary data sources; address related questions from senior leadership.
Demonstrate proficiency and drive continuous improvement in primary research designs and analysis (qualitative and quantitative), and develop customized innovative research solutions to address complex strategic business issues.
Manage all primary research in accordance with internal compliance policies and best practices, with agreed upon preferred vendors.
Recommend reasonable, evidence driven business-building ideas, while encouraging the use of customer and market insights to inform strategic business decisions.
Establish, manage and share outcomes from plans that measure and track performance against critical success factors.
Synthesize insights and analyses from a variety of sources (marketing research, competitive intelligence, secondary data) to inform strategic choices and decisions; develop and present findings to business teams and senior management.
Consolidate and integrate a variety of data and information into actionable and differentiating insights that identify business opportunities / strategies, keeping in mind portfolio implications.
Create compelling presentations that communicate complex insights in a manner that is easily understood and actioned upon.
Recommend reasonable, evidence driven business-building ideas, while encouraging the use of customer and market insights to inform strategic business decisions.
To be considered for this opportunity, you must have the following :
Director Oncology • Tarrytown, NY, US