Talent.com
Lead Consumer Insights Analyst

Lead Consumer Insights Analyst

SharkNinjaNEEDHAM, MA, US
job_description.job_card.variable_days_ago
serp_jobs.job_preview.job_type
  • serp_jobs.job_card.full_time
job_description.job_card.job_description

About Us

SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja , the company has a proven track record of bringing disruptive innovation to market, and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 3,600+ associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world .

From the company that created the Ninja Creami & Shark FlexStyle : At SharkNinja, we’re obsessed with the Consumer- we’re a global product design and technology company that creates 5-star rated lifestyle solutions through innovative products for consumers around the world. Known for our billion-dollar brands, Shark and Ninja, SharkNinja has a proven track record of establishing leadership positions by disrupting numerous household product categories, including Cleaning, Cooking, Food Preparation and Other, which includes Home Environment and Beauty.

The Lead Consumer Insights Analyst is responsible for ensuring the voice of the consumer is heard in all business decisions. The ideal candidate will bring 5+ years of consumer research experience and a leadership mindset with a passion to make a difference using consumer insights. The ideal candidate will be naturally inquisitive, have strong project management skills, is empathetic and curious, has hands on consumer research experience and demonstrates strong strategic and critical thinking skills. They will work cross-functionally with a wide variety of data sources and stakeholders including R&D, Engineering, Brand, and Product Development.

Essential Functions :

  • Present insights to SharkNinja executives, including the CEO, CCO, and EVPs, utilizing strong storytelling skills to drive meaningful change to product development and marketing strategy.
  • Identify unmet consumer needs that form the basis for new product / feature offerings. Listen with empathy, observe – seeing the non-obvious, to guide very early product development.
  • Translate feedback , including latent needs and dissatisfaction, into innovation recommendations.
  • Expertly synthesizes insights to communicate the bigger picture with a focus on strategic influence.
  • Operates autonomously and as a Subject Matter Expert within the consumer insights team.
  • Own the development, management, and execution of research plans and within established budget guidelines.

Desired Skills and Experience :

  • Expert in consumer insight methodologies across Qualitative and Quantitative fields, with thought leadership to design new / creative methodologies to advance insights.
  • Confidence presenting insights and actions to executives throughout the organization, including the CEO.
  • Exposure to early-stage product development , taking a broader “consumer & business” stand to define new product directions with multifunctional partners.
  • Effectively manages shifting priorities and resources ; understands that not all paths are defined and leverages his / her experience to create” and add value.
  • Attention to details and able to grasp the big picture.
  • Adept at presenting complex findings in an easy to understand and actionable way.
  • Leverages strong organizational and analytical skills to synthesize information from various sources focusing on relevancy and impact opportunity.
  • Qualifications :

  • Minimum of a Bachelor’s degree with a focus on Marketing, Psychology, or applicable quantitative discipline.
  • Expertise in Concept Testing, TURF, Pricing Sensitivity Studies, Packaging Test, Online Shelf Assessments, In-Store Shelf Assessments.
  • 5+ years of consumer research experience in both qualitative and quantitative research.
  • Exposure to the CPG industry preferred.
  • Required : expert in moderating focus groups and one-on-one interviewing
  • At SharkNinja, our purpose is to positively impact people’s lives every day in every home around the world! We work very hard to provide our consumers with high quality, exciting 5-star products that make life easier. We thrive on passion and innovation, and are looking for great people, with great ideas, who want to build the next big thing and develop while they do. At SharkNinja, Diversity, Equity, and Inclusion is vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja’s innovation every day. We support ALL of our associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.

    YOUR ROLE in leading our SUCCESS DRIVERS & representing our UNIQUE MINDSET

  • Lead us to be “RARELY SATISFIED”
  • Make things better each day; “PROGRESS OVER PERFECTION”
  • Use your knowledge of our consumer, understand that “DETAILS MAKE THE DIFFERENCE”
  • Deliver something great; “WINNING IS A TEAM SPORT”
  • Be clear and honest, “COMMUNICATING FOR IMPACT”
  • Our Culture

    At SharkNinja, we don’t just raise the bar—we push past it every single day.   Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you’ll be right at home.

    What We Offer

    We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more.  We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what’s possible. When you join, you’re not just part of a company—you’re part of an outrageously extraordinary community. To gether, we won’t just launch products— we’ll disrupt entire markets.

    At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja’s innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.

    Learn more about us :

    Life At SharkNinja

    Outrageously Extraordinary

    SharkNinja Candidate Privacy Notice

    For candidates based in all regions , please refer to this Candidate Privacy Notice .

    For candidates based in China , please refer to this Candidate Privacy Notice .

    For candidates based in Vietnam , please refer to this Candidate Privacy Notice .

    We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at  accommodations@sharkninja.com

    serp_jobs.job_alerts.create_a_job

    Lead Analyst • NEEDHAM, MA, US

    Job_description.internal_linking.related_jobs
    • serp_jobs.job_card.promoted
    Market Analyst Specialist

    Market Analyst Specialist

    Great River Hydro LLCWestborough, MA, US
    serp_jobs.job_card.full_time
    The Market Analyst Specialist is responsible for, in partnership, with internal team members, the analysis of Great River Hydro’s renewable energy and associated products in the New England m...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Flexible Schedule Consumer Research Associate (Hiring Immediately)

    Flexible Schedule Consumer Research Associate (Hiring Immediately)

    Earn HausMiddleborough, MA, United States
    serp_jobs.job_card.full_time +1
    We are urgently looking for people interested in taking online surveys for Fortune 500 brands.If you are a self-starter, looking for flexible hours throughout the week, this may be for you! Earn up...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Shopify & DTC Growth Strategist

    Shopify & DTC Growth Strategist

    52 LaunchFramingham, MA, US
    serp_jobs.job_card.full_time
    Shopify & DTC Growth Strategist.Location : Hybrid (Framingham, MA).Launch is where new consumer products come to life.We don’t just talk strategy, our Accelerator partners with real founde...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Senior Market Intelligence Analyst

    Senior Market Intelligence Analyst

    Perkins&WillBoston, MA, US
    serp_jobs.job_card.full_time
    Senior Market Intelligence Analyst.Drive complex analytical projects and deliver high-impact insights that inform strategic marketing decisions. Serve as subject matter expert in specific market seg...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Market Intelligence Analyst

    Market Intelligence Analyst

    Perkins&WillBoston, MA, US
    serp_jobs.job_card.full_time
    Conduct analytical research and provide data-driven insights to support marketing strategies.Contribute to intelligence projects while developing expertise in business analysis and market research ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    Bose is hiring : Associate, Strategy - Premium Consumer Audio in Framingham

    Bose is hiring : Associate, Strategy - Premium Consumer Audio in Framingham

    MediabistroFramingham, MA, United States
    serp_jobs.job_card.full_time
    It's the first notes of that song you love, the intro to your favorite movie, or simply the sound of someone you love saying "hello. It's in these moments that sound matters most.At Bose, we believe...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Market Research Intern

    Market Research Intern

    ProtobrandBoston, MA, US
    serp_jobs.job_card.full_time
    For the Fall 2025 / Winter 2026, Protobrand is seeking enthusiastic and talented students and recent graduates with an interest in consumer behavior and / or market research and marketing who wish to g...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    IB Analyst- Consumer

    IB Analyst- Consumer

    Stifel FinancialBoston, MA, US
    serp_jobs.job_card.full_time
    Stifel strives for a culture that puts its clients and associates first : a culture where everyone belongs, everyone is welcome, and everyone contributes to the success of our clients, their careers...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Market Research Strategist

    Market Research Strategist

    MFS Investment ManagementBoston, MA, US
    serp_jobs.job_card.temporary
    At MFS, you will find a culture that supports you in doing what you do best.Our employees work together to reach better outcomes, favoring the strongest idea over the strongest individual.We put pe...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Associate, Strategy - Premium Consumer Audio

    Associate, Strategy - Premium Consumer Audio

    BoseFramingham, MA, US
    serp_jobs.job_card.full_time
    It's the first notes of that song you love, the intro to your favorite movie, or simply the sound of someone you love saying "hello. It's in these moments that sound matters most.At Bose, we believe...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    BIA - Commercial Lines Lead

    BIA - Commercial Lines Lead

    Arbella Insurance GroupEast Walpole, MA, US
    serp_jobs.job_card.full_time
    Bearingstar Insurance, a part of the Arbella Insurance Group, is one of the leading property and casualty insurance providers in Massachusetts and Connecticut. We offer a great work environment, whi...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    • serp_jobs.job_card.new
    B2B Sales Representative

    B2B Sales Representative

    Slice Merchant ServicesWorcester, MA, US
    serp_jobs.job_card.full_time
    Excellent opportunity to join a leading, national credit card processing company that has over a decade of industry experience. Slice has put together a comprehensive package of products and service...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_less
    • serp_jobs.job_card.promoted
    Product Specialist

    Product Specialist

    Igus Bearings IncRumford, RI, US
    serp_jobs.job_card.full_time
    This position shall report directly to the drylin Product Manager and will be responsible for assisting in the growth of the drylin E product line in the United States, Canada and Mexico.The positi...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Lead Consumer Insights Analyst

    Lead Consumer Insights Analyst

    SharkNinjaNeedham, Massachusetts, United States
    serp_jobs.job_card.full_time
    SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world.Powere...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_hours
    • serp_jobs.job_card.promoted
    Co-op, Financial Planning & Analysis (Commercial) : January - June 2026 (Hybrid)

    Co-op, Financial Planning & Analysis (Commercial) : January - June 2026 (Hybrid)

    Insulet CorporationActon, MA, US
    serp_jobs.job_card.full_time
    Position Dates : January 12th, 2026 - June 26th, 2026.Position Overview : This co-op position participant roles include financial accounting and analysis, and commercial finance.Support financial pla...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    Effie Worldwide, Inc. is hiring : IMMEDIATE HIRE FOR MARKETING / RESEARCH / PROMOTION

    Effie Worldwide, Inc. is hiring : IMMEDIATE HIRE FOR MARKETING / RESEARCH / PROMOTION

    MediabistroBoston, MA, United States
    serp_jobs.job_card.full_time
    I provide training in various areas : Investment Psychology, Health Literacy, Writing.I need a person who can talk on the phone, keep detailed notes and wants to work toward obtaining their investme...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Market Research Intern (Boston)

    Market Research Intern (Boston)

    ProtobrandBoston, MA, US
    serp_jobs.job_card.full_time +1
    For the Fall 2025 / Winter 2026, Protobrand is seeking enthusiastic and talented students and recent graduates with an interest in consumer behavior and / or market research and marketing who wish to g...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Sales Development Representative (Greater Boston Area)

    Sales Development Representative (Greater Boston Area)

    demandDriveWaltham, MA, US
    serp_jobs.job_card.full_time
    Drive is an industry-leading integrated sales and marketing agency.We provide B2B clients with a comprehensive suite of solutions, from top-of-funnel marketing to sales execution.While most compani...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    Bose Corporation is hiring : Associate, Strategy - Premium Consumer Audio in Fram

    Bose Corporation is hiring : Associate, Strategy - Premium Consumer Audio in Fram

    MediabistroFramingham, MA, United States
    serp_jobs.job_card.full_time
    Associate, Strategy - Premium Consumer Audio page is loaded## Associate, Strategy - Premium Consumer Audiolocations : US, MA - Framinghamtime type : Full timeposted on : Posted Yesterdayjob requ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_1_day
    • serp_jobs.job_card.promoted
    Market Data Associate

    Market Data Associate

    KKRBoston, MA, US
    serp_jobs.job_card.full_time
    KKR is a leading global investment firm that offers alternative asset management as well as capital markets and insurance solutions. KKR aims to generate attractive investment returns by following a...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30