Lifecycle Marketing Manager

A company is looking for a Lifecycle Marketing Manager to drive customer growth and retention through email and SMS marketing.

Key Responsibilities

Develop and execute lifecycle campaigns for acquisition, retention, onboarding, renewal, and digital adoption

Create and manage targeted email and SMS lists to support revenue and growth initiatives

Analyze campaign results and deliver actionable insights

Required Qualifications

4+ years' experience in email marketing with HubSpot experience is a must

Experience with customer segmentation and automation setup in HubSpot

Proven success using email to improve conversion and customer engagement

Analytical mindset and results-driven approach

Exceptional planning and project management skills