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Paid Media Manager

Paid Media Manager

VirtualVocationsSpringfield, Massachusetts, United States
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A company is looking for a Paid Media Manager to drive acquisition and revenue growth through SEM and paid social campaigns.

Key Responsibilities

Own and execute the full lifecycle of paid media strategy across various platforms

Manage all aspects of paid media campaigns including ad creation, budget pacing, and performance analysis

Analyze performance data to identify insights and optimize budget allocation strategies

Required Qualifications

7+ years of experience in paid media, specifically SEM and paid social

Experience managing B2B self-serve SaaS campaigns

Proven success managing $1M+ annual budgets

Advanced proficiency in Google Tag Manager and Google Analytics (GA4)

Ability to thrive in fast-paced environments and collaborate effectively with cross-functional teams

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Paid Media Manager • Springfield, Massachusetts, United States

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