Market Development Lead
Since 1869, we've connected people through food they love. We're proud to be stewards of amazing brands that people trust. Our portfolio includes the iconic Campbell's brand, as well as Cape Cod, Chunky, Goldfish, Kettle Brand, Lance, Late July, Pacific Foods, Pepperidge Farm, Prego, Pace, Rao's Homemade, Snack Factory, Snyder's of Hanover. Swanson, and V8. Here, you will make a difference every day. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us. Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners). Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting. Campbell's offers unlimited sick time along with paid time off and holiday pay. If in WHQ - free access to the fitness center. Access to on-site day care (operated by Bright Horizons) and company store. Giving back to the communities where our employees work and live is very important to Campbell's. Our "Campbell's Cares" program matches employee donations and / or volunteer activity up to $1,500 annually. Campbell's has a variety of Employee Resource Groups (ERGs) to support employees.
The Market Development Lead (MDL) is responsible for the growth and development of the market through collaboration and engagement with Independent Distributor Partners (IDPs) and retail outlets. The MDL is responsible for establishing and maintaining collaborative relationships with IDPs, select retail store management and key retailer decision makers.
Analyze and share market conditions with IDPs, including identifying opportunities for growth and conducting optional business meetings to support the growth of the respective businesses. Synthesize and interpret data to distill retailer specific requirements, base business performance, and incremental opportunities. Collaborate with IDPs regarding dispute resolution to minimize conflict with retailers. Conduct purposeful route consults as IDPs request. Conduct physical inventories periodically. Follow up with all service-related issues generated by retailers within 24 hours to ensure that the IDP and retailer have finalized a positive resolution. Build rapport and trust with key store management personnel (multiple levels) during visits and through communication. Demonstrate proficiency in key Microsoft platforms (including Excel) and general aptitude to use technology (e.g., Microsoft Suite of products, and sales-related software). Travel as needed, both local and overnight Must be able to relocate as required Must be able to travel within district, to company meetings, company training and other regions as business needs demand.
Partner with Business Development Manager, Zone Sales Manager, retailers, warehouse teams and IDPs to proactively identify business constraints, opportunities, and needs.
What you will bring to the table... (Must Have) 3+ years of related sales or Consumer Packaged Goods (CPG) experience, or 2+ years of relevant experience combined with a Bachelor's degree. Strong written and verbal communication Ability to influence and persuade Strong problem solving skills Strong technical and analytical skills Advanced Microsoft skills including Excel and PowerPoint Demonstrated leadership skills It would be great if you have... (Nice to Have) B.A. Preferred Physical Demands While performing the duties of this job, the employee frequently is required to stand, walk and sit. The employee is occasionally required to climb or balance and stoop, kneel, crouch, or crawl. The employee must frequently lift and / or move up to 35 pounds.
Market Market Lead • Columbus, OH, US