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Media Manager, Paid Search

Media Manager, Paid Search

MediabistroCleveland, OH, United States
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Who We Are :

At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is part creative agency, part consultancy, and part technology powerhouse.

Our global family now encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences. Our expertise spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, and technology. We deliver end-to-end solutions that result in revolutionary work.

What We're Looking For

VML is looking for a Media Manager to be responsible for the implementation and management of all facets of Paid Search for key pharmaceutical client.

What You'll Do

Maintain control of the advertising budget, ensuring execution of all client plans, and monitoring performance.

Implement and develop department best practices.

Develop POVs / position papers on key client or industry issues.

Maintain effective communication within and outside of the agency to ensure accuracy and timeliness and that all campaign KPIs are met.

Create, implement, track, analyze, and optimize Paid Search campaigns in all major search engines.

Leverage site analytics programs for actionable insights.

Create and utilize successful bid strategies and keyword management.

Continually test all facets of a successful Paid Search campaign to hit all client KPIs.

Communicate effectively with all essential team members.

Communicate effectively, set, and manage client expectations.

Who You Are

Passionate about and interested in digital and emerging media

Able to learn new skills and tools quickly

Familiar with all major search engines (Google Ads, Yahoo!, Bing, and other search engines)

A strong communicator

Able to maintain good relationships with outside vendors and clients as well as within the agency

Able to work well under pressure with attention to detail

What You'll Need

1-3 years of experience with digital media and paid search (SEM)

Certifications in Google Ads & Bing Ads, Google Analytics, a plus

Strong Excel, Keynote, and PPT skills

What we offer :

Passionate, driven people

| We champion a culture of people that do extraordinary work.

Consciously cultivated culture

| We aim to embody the behaviors to build an inclusive community that is in it together, bringing both positivity and active listening into the workplace as we simultaneously strive to empower creative bravery.

Competitive benefits

| What we offer full time hires ranges from the full spectrum of group health coverage options (medical, dental, vision) to a generous 401k match (100% dollar-for-dollar match, up to 5% of salary contribution), and a variety of paid time off offerings that reflect our investment in all aspects of your overall life balance and wellness.

Growth-minded opportunities

| We aim to nurture a culture of real-time feedback, growth-oriented mindset, and plenty of training opportunities through VML and WPP, so you can continue to grow personally and professionally.

VML is an equal opportunity employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military / veteran status, genetic information, sexual orientation, gender identity, physical or mental disability, or other protected group status. We believe in creating a dynamic work environment that values diversity and inclusion and strives to recruit a diverse slate of candidates to help us achieve that goal.

The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click WPP Benefits for more details.

$45,000-$100,000 USD

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

VML is a WPP Agency. For more information, please visit our website, and follow VML on our social channels via Instagram, LinkedIn, and X.

When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.

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Paid Media Manager • Cleveland, OH, United States

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