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Brand Manager
Brand ManagerVirtualVocations • Erie, Pennsylvania, United States
Brand Manager

Brand Manager

VirtualVocations • Erie, Pennsylvania, United States
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A company is looking for a Brand Manager / Senior Brand Manager.

Key Responsibilities

Develop and execute annual brand marketing plans, including business objectives and tactical strategies

Plan and execute integrated marketing campaigns across various media channels

Analyze brand performance data to optimize pricing, promotion, and distribution strategies

Required Qualifications

Bachelor's degree in marketing, business, or related field (MBA preferred)

4-7 years of marketing or brand management experience, preferably in the CPG industry

Strong understanding of brand strategy and consumer insights

Proven experience managing P&L and delivering brand growth

Experience with digital analytics tools and syndicated data sources

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Brand Manager • Erie, Pennsylvania, United States

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