Digital Content Specialist Job at Anderson Trucking Service in Saint CloudMediabistro • Saint Cloud, MN, United States
Digital Content Specialist Job at Anderson Trucking Service in Saint Cloud
Mediabistro • Saint Cloud, MN, United States
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job_description.job_card.job_descriptionSomeone obsessed with building trust through publishing transparent and educational content for drivers better than anybody else in the industry. A self-starter who thrives in a fast-paced content environment and embraces change as an opportunity. Naturally curious, eager to meet new people through interviewing internal subject matter experts and drivers, and comfortable turning conversations into compelling content. Confident in adapting strategy using analytics as a daily tool, but always grounded in the bigger purpose of answering drivers' needs. Resilient and flexible the kind of person who sees evolving metrics and AI-driven change as fuel, not friction. Play a central role in helping drivers succeed by helping them choose ATS and stay confident in their decision. Work alongside a fun, supportive marketing team that values creativity, learning, and collaboration. Gain advanced training in SEO / GEO and apply it immediately to impact real-world results. Build skills in analytics, digital strategy, and recruiting marketing that will set you up for future career growth. Thrive in a stable 70-years strong company, here to support your growth and development. The anticipated base salary range for this position is $60,000 to $82,000. Base salary offered is determined by relevant experience, education, certifications, and geographic as compared to others doing substantially similar work. In addition to the base salary, employees may be eligible for performance-based incentives, which can vary depending on individual and / or company performance. Anderson Trucking Service is committed to supporting our employees with a comprehensive benefits package. Employees will have the opportunity to enroll in a variety of benefit programs including health, dental, and vision insurance, as well as a 401k retirement savings plan effective on the first of the month following 60 days of employment. Additionally, we provide paid holidays, paid time off, access to professional development opportunities, wellness programs, and employee assistance resources to our employees. Our goal is to ensure that all employees have the support and resources they need to thrive both professionally and personally.
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Anderson Trucking Service provided pay range
This range is provided by Anderson Trucking Service. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
$60,000.00 / yr - $82,000.00 / yr
Location : Onsite St.Cloud, MN (ATS HQ)
You want your work to matter. In this role, it will. As a Digital Content Specialist, you'll play a central role in helping driver recruiting grow and thrive by creating content that addresses the real fears, worries, and questions drivers have when choosing a carrier to drive for. At ATS, drivers aren't just part of the business—they are the business. In addition to helping them succeed, you'll sharpen your own skills, grow with a fun and supportive team, and challenge yourself every day in an environment built on stability and opportunity. This role requires grit, curiosity, and adaptability, especially in today's evolving SEO / GEO + AI-driven environment. If that excites you, you'll thrive here.
What You'll Do
- Create content that speaks directly to drivers' biggest goals, concerns, and questions building trust before hire and reinforcing confidence for those already driving with us.
- Produce and optimize content across blogs, landing pages, email, and beyond meeting an ambitious publishing cadence.
- Dig into analytics every day to measure performance, refine strategy, and ensure content is answering the right questions.
- Stay ahead of GEO (Generative Engine Optimization) and AI-driven changes so ATS continues to show up in the right places at the right time as the most trusted carrier to drive for.
- Train with technical SEO / GEO experts and immediately apply what you learn.
- Collaborate with recruiters, drivers, and internal experts to bring stories to life, answer questions, and bring authentic driver voices forward.
What We're Looking For
Why Join ATS
Compensation & Benefits
Seniority level
Entry level
Employment type
Full-time
Job function
Marketing, Public Relations, and Writing / Editing
Industries
Truck Transportation
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