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Lead Customer Data Platform Consultant

Lead Customer Data Platform Consultant

VirtualVocationsConcord, California, United States
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A company is looking for a Lead CDP Consultant.

Key Responsibilities

Serve as the day-to-day marketing technology point of contact for clients, focusing on Customer Data Platform (CDP) activation

Conduct assessments and audits of clients' marketing technology stacks and translate business requirements into CDP use cases

Create strategic CDP roadmaps and provide hands-on support and training for clients

Required Qualifications

5+ years of relevant work experience in marketing, consulting, or analytics

3+ years of experience in an agency environment with strong consulting and client-facing skills

Strong understanding of customer data platforms and modern data infrastructure

Hands-on experience configuring Adobe Real-Time CDP and creating complex audiences

College degree in Marketing, Business, Analytics, Data Science, or a related field

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Platform Consultant • Concord, California, United States

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