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Enrollment Marketing Strategist

Enrollment Marketing Strategist

Sword HealthWashington, DC, US
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Enrollment Marketing Strategist

Sword Health is on a mission to free two billion people from pain. With 67% of members achieving a pain-free life and a 70% reduction in surgery intent, at Sword, we are using AI Care to change lives, and save millions for our 25,000+ enterprise clients across three continents. Today, we hold the majority of industry patents, win 70% of competitive evaluations, and have raised more than $400 million from top venture firms like Founders Fund, Sapphire Ventures, General Catalyst, and Khosla Ventures. Recognized as a Forbes Best Startup Employer in 2025, this award highlights our focus on being a destination for the best and brightest talent. Not only have we experienced unprecedented growth since our market debut in 2020, but we've also created a remarkable mission and value-driven environment that is loved by our growing team. With a recent valuation of $4 billion, we are in a phase of hyper growth and expansion, and we're looking for individuals with passion, commitment, and energy to help us scale our global impact. Joining Sword means committing to a set of core values, chief amongst them to "do it for the patients" every day, and to always "deliver more than expected" on behalf of our members and clients. This is an opportunity for you to make a significant difference on a massive scale as you work alongside 1000+ (and growing!) talented colleagues, spanning three continents. Your charge? To help us build a pain-free world, powered by AI, enhanced by people accessible to all.

Sword Health is looking for an exceptional candidate to join our marketing team as an Enrollment Marketing Strategist. This individual will own a major client vertical, developing key relationships with and driving maximum impact for client populations. Through a combination of strategic client alignment, marketing savvy, channel expertise, execution and deployment of our data-driven enrollment marketing initiativesthis individual will be responsible for delivering on audacious enrollment objectives for key client accounts. This role requires an independent self-starter who can both develop and execute a playbook aimed at creating unique campaigns by population to drive maximum engagement.

What You'll Be Doing :

  • Partners with client facing teams to leverage insights and test results into optimized campaign plans;
  • Owns a book of business of key accounts responsible for driving a meaningful percentage of overall company revenue;
  • Create integrated marketing campaigns leveraging client segmentation across Swords' ecosystem of products to deliver against enrollment goals for a book of business;
  • Supervise the execution, monitoring and measurement of marketing campaigns and their success;
  • Act as the central point of marketing contact both internally as well as externally with the client for collaboration, augmentation and execution of multi-product, multi-channel campaigns delivering a best-in-class experience to our key accounts at the member level;
  • Ensure campaign execution is flawless, adhering to Swords rigorous standards;
  • Work cross functionally with growth, content and analytics partners to test, optimize, analyze and inform future campaign iterations;
  • Compile regular reports of campaign performance and results - sharing them both externally with clients and internally with campaign managers and operations partners to enhance future campaigns;
  • Improve new campaigns using data and feedback from existing and previous projects;
  • Partner with content and growth teams to strategize, test and iterate on campaign ideas to optimize existing campaigns, leveraging key learnings to bolster the entire book of business;
  • Leverage data to drive creative ideation, iteration and refinement of new content to increase member enrollments.

What You Need To Have :

  • Owns customer vertical, develops integrated marketing playbooks that scale for entire vertical (Employer and Partner);
  • You have 8+ years experience in a B2C enrollment marketing role in technology; digital healthcare and / or B2B2C experience is a plus (but not required);
  • Client facing experience, working collaboratively with key accounts to understand and define solutions for their unique populations;
  • Proven track record of user growth and engagement / retention;
  • Experience managing both internal and external cross functional partners to tight deadlines to ensure on time execution;
  • Strategic mindset combined with ability to execute effectively;
  • Multi-dimensional with an ability to navigate conversations across a myriad of audiences including analytics, growth, content and client facing;
  • Creative / strategic thinker - constantly pushing boundaries and looking for new ways to open enrollment opportunities;
  • Data driven, with a strong knack for leveraging insights to inform and optimize campaigns;
  • A member-centric and growth-mindset with an ability to empathize with our patients and their challenges;
  • Ability to plan, organize, prioritize and execute multiple activities / projects simultaneously;
  • Ability to manage and report out topline / executive updates while getting one's hands dirty on day-to-day activities;
  • Collaborative with team members within & across US / international cities;
  • Experience and desire to work in a fast-moving high growth environment.
  • To Ensure You Feel Good Solving A Big Human Problem, We Offer :

  • A stimulating, fast-paced environment with lots of room for creativity;
  • A bright future at a promising high-tech startup company;
  • Career development and growth, with a competitive salary;
  • The opportunity to work with a talented team and to add real value to an innovative solution with the potential to change the future of healthcare;
  • A flexible environment where you can control your hours (remotely) with unlimited vacation;
  • Access to our health and well-being program (digital therapist sessions);
  • Remote or Hybrid work policy;
  • $108,080 - $169,840 a year These compensation bands are just the starting point. Once someone joins and proves they're outlier talent, we adjust quickly to ensure their compensation aligns with their impact. Our job titles may span more than one career level. Actual pay is determined by skills, qualifications, experience, location, market demand, and other factors. Compensation details listed in this posting reflect the base salary and any potential variable, bonus or sales incentives, and the Company's estimation of the value of private company stock options, if applicable. The pay range is subject to change, future value of company stock options is not guaranteed, and compensation may be modified in the future. In addition to our total compensation, Sword offers a number of benefits as listed below.

    US - Sword Benefits & Perks : Comprehensive health, dental and vision insurance

  • Life and AD&D Insurance
  • Financial advisory services
  • Supplemental Insurance Benefits (Accident, Hospital and Critical Illness)
  • Health Savings Account
  • Equity shares
  • Discretionary PTO plan
  • Parental leave
  • 401(k) Flexible working hours Remote-first company Paid company holidays Free digital therapist for you and your family
  • Eligibility : Full-time employees regularly working 25+ hours per week Note : Applicants must have a legal right to work in the United States, and immigration or work visa sponsorship will not be provided. SWORD Health, which includes SWORD Health, Inc. and Sword Health Professionals (consisting of Sword Health Care Providers, P.A., SWORD Health Care Providers of NJ, P.C., SWORD Health Care Physical Therapy Providers of CA, P.C.
  • ) complies with applicable Federal and State civil rights laws and does not discriminate on the basis of Age, Ancestry, Color, Citizenship, Gender, Gender expression, Gender identity, Gender information, Marital status, Medical condition, National origin, Physical or mental disability, Pregnancy, Race, Religion, Caste, Sexual orientation, and Veteran status.
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