Senior Digital Media PlannerVirtualVocations • Sacramento, California, United States
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Senior Digital Media Planner
VirtualVocations • Sacramento, California, United States
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A company is looking for a Senior Digital Media Planner to develop and execute innovative, data-driven media strategies that deliver measurable results for clients.
Key Responsibilities
Lead the development of integrated digital media strategies across various channels
Collaborate with cross-functional teams to align media plans with campaign objectives
Oversee campaign execution, optimization, and reporting to meet client KPIs
Required Qualifications
2-6+ years of experience in digital media planning and buying within an agency environment
Experience with both B2B and B2C clients
Proven expertise in Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, and programmatic DSPs
Understanding of digital analytics platforms such as Google Analytics
Experience mentoring or overseeing junior media staff is a plus
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Senior Media Planner • Sacramento, California, United States
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