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Sr Director, Product Management - Customer Experience Foundations

Sr Director, Product Management - Customer Experience Foundations

Capital One National AssociationMcLean, VA, United States
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Overview

Sr Director, Product Management - Customer Experience Foundations

Capital One's Product Management is a growing and dynamic discipline focused on reimagining the status quo, creating value, and delivering innovative, sustainable customer experiences through technology. Our portfolio emphasizes transformation to enable scale, brand, capabilities, talent, and values in the digital era.

About the Team

The Customer Experience Foundations (CXF) team develops the framing experiences for Capital One customers across web and mobile platforms. These experiences are grounded in customer needs and business objectives to :

  • Introduce customers to new ways of interacting with the digital experience.
  • Leverage customer context to adapt to their journey stage.
  • Ensure experiences are fun, engaging, easy to use, and satisfying.
  • Deepen engagement, loyalty, product usage, and retention to drive business value.

We organize into three primary areas of focus :

  • Customer Foundational Experiences : Manages experiences and information architecture for Capital One’s authenticated mobile app and website, including the homepage, card account view, profile, onboarding, and navigation elements.
  • Prospect Foundational Experiences : Crafts unauthenticated landing experiences for capitalone.com for prospects and existing customers, including managing enterprise capabilities such as help and search, supporting SEO, and enabling lines of business to build prospect experiences and end-to-end journeys.
  • CX Optimization & Governance : Establishes strategy to optimize digital CX, including customer journey moments, metrics, content ranking and filtering, and dynamic messaging placements for content arbitration. Owns the digital CX scorecard and governance routines to measure and manage the digital experience over time.
  • Your Role

    As Sr Director on the CXF team, you will lead the CX Optimization & Governance team, chartered to optimize and maintain a high bar for Capital One’s digital experience across the flagship app and website. You will lead the vision, strategy, and roadmap to deliver intelligent, user-centered experiences that adapt to customer context and intent in real time, including how we measure and govern this on an ongoing basis. Key responsibilities include :

  • Establishing long- and short-term journeys to guide customers through the digital experience, ensuring they can complete immediate jobs to be done and are set on a path for lifetime growth.
  • Defining journey moments, value segments, and a set of next best actions to maximize value for customers and the business.
  • Developing a deep understanding of potential user intent in each journey moment to better predict jobs to be done and how to ensure they are completed.
  • Working with lines of business to understand value drivers for their customers.
  • Leveraging the experimentation platform to test and iterate on potential experiences and validate the journey map and ability to increase customer value over time.
  • Equipping the personalization and arbitration platform teams with requirements to build enabling capabilities for optimization.
  • Developing platform-wide KPIs and value frameworks to measure the success of optimized CX, proactive recommendations, and engagement and business value.
  • Establishing an enterprise-wide CX governance and sentiment program for digital web and mobile experiences.
  • Evangelizing a unified CX optimization and governance strategy across research, executive leadership, and federated teams, aligning content, functionality, and design decisions to drive outcomes.
  • Mentoring and leading a team of product managers, fostering a culture of experimentation, clarity, and customer-centric execution.
  • Capital One Product Framework

    In this role, demonstrate proficiency in five areas foundational to successful Product Management :

  • Human Centered : Obsesses about internal and external customer needs to reimagine and innovate product solutions
  • Business Focused : Delivers game-changing outcomes by focusing on leverage and execution excellence
  • Technology Driven : Leverages technology to deliver innovative and resilient solutions that enable near-term and long-term value
  • Integrated Problem Solving : Identifies and resolves complex problems to deliver outcomes while mitigating product risks
  • Transformational Leadership : Leads cross-functional teams to solve customer problems and drive organizational alignment
  • Qualifications

    Basic Qualifications :

  • At least 9 years of experience in Product Management
  • Currently has, or is pursuing, one of the following with expected degree on or before the start date :
  • Bachelor’s degree in a quantitative field (Statistics, Economics, Operations Research, Analytics, Mathematics, Computer Science, Computer Engineering, Software Engineering, Mechanical Engineering, Information Systems or related)
  • Master’s degree in a quantitative field (Statistics, Economics, Operations Research, Analytics, Mathematics, Computer Science, Computer Engineering, Software Engineering, Mechanical Engineering, Information Systems or related) or an MBA with a quantitative concentration
  • Preferred Qualifications :

  • Experience translating business strategy and analysis into consumer-facing digital products
  • At this time, Capital One will not sponsor a new applicant for employment authorization for this position.

    Compensation and Benefits

    The minimum and maximum full-time annual salaries for this role are listed below, by location. Salaries are for candidates hired to perform work within one of these locations and refer to the amount Capital One is willing to pay at the time of posting. Salaries for part-time roles will be pro-rated based on hours worked.

  • Chicago, IL : 240,300 - 274,300
  • McLean, VA : 264,300 - 301,700
  • New York, NY : 288,400 - 329,100
  • Richmond, VA : 240,300 - 274,300
  • San Francisco, CA : 288,400 - 329,100
  • Candidates hired to work in other locations will be subject to the pay range of that location. The actual salary offered will be reflected in the offer letter.

    This role is eligible for performance-based incentive compensation, which may include cash bonuses and / or long-term incentives (LTI). Incentives could be discretionary or non-discretionary depending on the plan.

    Capital One offers a comprehensive, competitive, and inclusive set of health, financial and other benefits. Eligibility varies by full- or part-time status, exempt or non-exempt status, and management level. Learn more at the Capital One Careers website. Eligibility varies by status.

    This role is expected to accept applications for a minimum of 5 business days. No agencies please. Capital One is an equal opportunity employer (EOE, including disability / vet) and complies with applicable laws. Capital One promotes a drug-free workplace. Capital One will consider qualified applicants with a criminal history in a manner consistent with applicable laws and regulations.

    If you require accommodation, please contact Capital One Recruiting at 1-800-304-9102 or via email at RecruitingAccommodation@capitalone.com. All information provided will be kept confidential for accommodation purposes.

    For technical support or questions about Capital One's recruiting process, please email Careers@capitalone.com.

    Capital One does not provide, endorse nor guarantee third-party products or services available through this site.

    Capital One Financial is made up of several entities. Positions posted in Canada, the United Kingdom, or the Philippines are for Capital One Canada, Capital One Europe, and Capital One Philippines Service Corp. (COPSSC), respectively.

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