DealMaker is hiring : Senior Creative Strategist in Los Angeles

Overview DealMaker is a fast-growing fintech company revolutionizing the capital markets ecosystem with a mission to make online capital raising mainstream. We empower founders, CEOs, and operators to raise capital digitally, both from their own communities and through strategically marketed campaigns. We have over $2B raised across 1,000+ campaigns and have powered notable raises for EnergyX, Green Bay Packers, Miso Robotics, Monogram Orthopaedics, and three IPOs in the past year. We are expanding and seeking talented team members to join us on our journey to transform the global capital market.

Who You Are

You're a performance-driven creative thinker who thrives at the intersection of data, storytelling, and strategy. You see creative as a lever to drive measurable business outcomes and view AI as an everyday creative partner to ideate faster, streamline production, test more variations, and scale what works. You balance big-picture thinking with obsessive attention to detail, ensuring every angle is backed by research, fact-checked, and tailored to resonate with investor audiences. You align with DealMaker values : speed over perfection, bold and direct pitching, and a constant focus on delivering excellent work for our clients and their investors.

What You’ll Do

As a Senior Creative Strategist on the Marketing Services team, you’ll shape the creative direction of innovative companies raising capital today. You’ll drive impact in five key areas :

Creative Strategy & Briefing

Translate deep research into big ideas, campaign concepts, and creative strategies tailored for investor audiences.

Write clear, actionable creative briefs aligned with testing strategies that produce measurable wins.

Lead client calls, surface insights, and capture narratives that inform campaign strategy.

Performance Optimization

Analyze creative performance data (ROAS, CTR, engagement, conversions) to identify trends and refine strategies that maximize impact.

Use testing insights to inform future creative iterations and long-term planning.

Recommend creative pivots across paid social, landing pages, and email campaigns.

A / B Testing & Experimentation

Design A / B tests to identify high-performing creative variations across audience segments and platforms.

Foster a culture of experimentation by sharing findings and encouraging cross-functional testing.

Cross-Functional Collaboration

Collaborate with strategy, paid media, retention, creative content production to align creative strategies with campaign goals.

Build strong relationships with production teams to scale output without compromising quality.

Serve as the creative voice in cross-functional discussions, centering investor motivations in storytelling.

Innovation & Continuous Learning

Stay informed on industry trends, platform updates, and emerging technologies to keep creative efforts competitive.

Champion a growth mindset by embracing new tools, formats, and storytelling approaches.

Leverage AI and automation daily to accelerate research, spark concepts, streamline workflows, and scale testing without sacrificing quality.

What You Need

To thrive in this role, you’ll bring strategic vision, data fluency, and creative judgment. Core skills and competencies include :

Creative Direction & Vision

Conceptual thinker with the ability to generate bold campaign ideas, storytelling angles, and hooks.

Sharp eye for design, copy, and video, with clear feedback that elevates creative quality.

Ability to balance creativity with compliance and to deliver realistic promises.

Fluency with AI as a creative partner to spark ideas and prototype variations.

Strategic & Technical Expertise

Proven ability to develop creative strategies and briefs that drive measurable outcomes across paid social, landing pages, and email.

Strong understanding of ROAS, CTR, CPC, and full-funnel marketing metrics; translate data into creative direction.

Hands-on use of LLMs and creative AI tools (ChatGPT, MidJourney, Firefly, Runway, etc.) to ideate, prototype, and scale.

Research & Analytical Rigor

Expertise in conducting deep research into industries and competitors to surface insights.

Strong track record in testing frameworks and performance optimization, linking creative variables to results.

Meticulous attention to detail and accuracy in compliance-sensitive environments.

Project & Operational Leadership

Manage multiple complex client loads while maintaining high quality and deadlines.

Cross-functional collaboration with Paid Media, Video, and Design; guide priorities and handoffs.

Experience introducing process improvements, frameworks, or AI-driven tools that yield efficiency gains.

Interpersonal & Client-Facing Skills

Present creative rationale and performance takeaways with clarity and authority.

Strong communication to guide clients and internal teams through strategy, feedback, and testing results; collaborate effectively.

Mindset & Values

Prioritize Speed Over Perfection; drive urgency.

Drive Outcomes; assume winning is the option.

Be agile, continually learn and improve.

Find a Way; you own it.

Be Bold and Direct; communicate clearly and honestly.

Innovate and Simplify; seek new approaches and tools.

Obsess Over Customers; understand client needs and investor motivations.

Benefits & Company

Founded in 2018 by leading capital markets lawyers, DealMaker is a Series A tech startup focused on online capital raising. We offer :

Competitive compensation with equity opportunities

Diverse and distributed team of doers and experts

Shared employee benefit plan (medical, vision, dental)

Strong autonomy with leadership support

Annual learning support and more

Equal Employment Opportunity

DealMaker does not discriminate in hiring or terms of employment based on race, ancestry, colour, place of origin, religion, gender, gender identity, national origin, citizenship, age, disability, sexual orientation, family status, or any other protected category recognized by provincial or federal laws. Please inform us if you require any accommodation. For accessibility assistance, sharing application materials in accessible formats, or reporting accessibility problems, please indicate in your application.

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