AEO / SEO Strategist Job at Scrunch AI in Minneapolis

We’re a fast-moving AI startup reshaping how brands show up across the world’s fastest-evolving discovery platforms. Backed by top investors, we’re building tools that help companies stand out in an increasingly noisy, algorithm-driven world. Our team combines deep technical talent with creative experimentation and we're scaling quickly.

We’re looking for an AEO / SEO Strategist to help our clients win visibility in an answer-first world. This role combines strategic thinking, technical know-how, and client partnership. You’ll lead research, develop frameworks, and guide key customer accounts through the fast-evolving landscape of answer engine optimization (AEO).

What You’ll Do :

Act as a strategic partner to our customers, helping them identify, interpret, and implement platform recommendations.

Lead regular client content strategy sessions, focused on visibility in AI-powered search experiences (ChatGPT, Google SGE, Perplexity, etc.).

Translate platform outputs into actionable content and optimization strategies tied to specific personas and prompt behaviors.

Provide the product team with insight into real-world client needs, edge cases, and usability feedback.

Refine AEO playbooks for various verticals based on customer results and LLM behavior shifts.

Research and advise on emerging trends in generative AI, structured content, and search intent modeling.

Conduct competitor and gap analysis to help clients stay ahead in a fast-moving discovery landscape.

Recommend best practices for schema markup, structured data, and SEO architecture as they relate to AI visibility.

What We’re Looking For :

8+ years in SEO, content strategy, AI search optimization, or growth / marketing strategy roles.

Hands-on experience with AEO or a deep understanding of how LLMs generate and prioritize content.

Familiarity with how customer personas and prompt behavior impact AI results and user journeys.

Strong communicator who can distill technical concepts into persuasive strategic recommendations for clients.

Experience working with or advising product teams, especially in early-stage environments.

Understanding of schema.org, structured data, and programmatic SEO approaches.

Bonus : You’ve built something before : startup, side project, or framework, and love testing new ideas.

What Success Looks Like :

Clients adopt and act on AEO insights surfaced by the platform, seeing measurable gains in visibility.

Feedback loops from clients lead to smarter, more useful platform features.

Strategic frameworks evolve into repeatable playbooks for customer success and content optimization.

You're seen as both a trusted advisor to clients and a strategic partner to the product team.

Why Join Scrunch AI?

Massive Market Shift : Be on the frontlines of the AI search revolution.

Ownership & Impact : Your work will directly shape our growth and customer footprint.

Compensation & Equity : Competitive base, bonus, and meaningful equity.

Remote-Friendly Culture : Work from anywhere, with flexible hours.

Health Benefits : Comprehensive medical, dental, and vision coverage.

Scrunch AI is an equal opportunity employer. We welcome people of all backgrounds, experiences, perspectives, and identities. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

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