Overview
Employer Industry : Healthcare Analytics
Why consider this job opportunity
Opportunity for career advancement and growth within a fast-growing company
Competitive benefits package including excellent healthcare benefits and a 401(k) match
Flexible and dynamic work culture that promotes work-life balance
Chance to work alongside talented and dedicated teammates
Involvement in community service through Definitive Cares program
Responsibilities
Implement and support healthcare-focused direct-to-consumer (D2C) and healthcare professional (HCP) campaigns across various channels
Collaborate with strategic leads to develop campaign and audience strategies for managed and self-serve customers
Manage campaigns across platforms such as Google, Facebook, Instagram, LinkedIn, and others
Compile regular client-facing campaign reports, including optimizations and recommendations
Troubleshoot audience segment delivery issues and escalate operational challenges with suggested solutions
Qualifications
1-3 years of experience in digital media, ad or marketing technology, or ad operations
Baseline knowledge of digital marketing
Strong analytical abilities with excellent attention to detail
Proficient in MS Office, especially Excel
Ability to thrive in a fast-paced work environment and manage time effectively
Preferred Qualifications
Familiarity with programmatic advertising and real-time bidding environments
Experience with Google Ads, Facebook / Instagram Ads, and LinkedIn Ads
Knowledge of advertising operational tools like LiveRamp
Understanding of media vendors, data partners, SSPs, and DSPs
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Digital Media Analyst • Myrtle Point, OR, United States