Associate Performance Marketing Campaign Manager

Campaign Manager

MDVIP is seeking a dynamic Campaign Manager to drive local marketing initiatives that accelerate the growth of new MDVIP-affiliated practices.

This role will be instrumental in launching and scaling practices within their communities through targeted, data-driven marketing campaigns. You'll work at the intersection of healthcare, local marketing strategy, and campaign executiontranslating business objectives into actionable marketing programs that drive patient acquisition and practice success.

MDVIP is a national leader in personalized healthcare, empowering over 425,000 members to achieve their health and wellness goals through a network of more than 1,400 concierge primary care physicians. Our program emphasizes preventive medicine, offering comprehensive screenings, advanced diagnostics, and individualized wellness plans. Recognized as a Great Place to Work since 2018, MDVIP is committed to excellence in patient care and employee satisfaction.

Key Responsibilities

Design and execute integrated local marketing campaigns across multiple channels (digital, direct mail, events, community partnerships) to drive new practice growth and patient acquisition.

Develop market-specific strategies based on local demographics, competitive landscape, and community dynamics while managing campaign budgets and timelines.

Track, analyze, and report on campaign performance using data and analytics to optimize ROI and inform strategic recommendations.

Manage multiple concurrent campaigns across different markets with exceptional organizational skills and attention to detail.

Partner with physicians, practice administrators, regional teams, and external vendors to ensure seamless campaign execution and alignment with business objectives.

Serve as the primary marketing consultant for assigned practices, providing strategic guidance and tactical support throughout the practice launch and growth phases.

Key Competencies

Ability to develop market-appropriate strategies aligned with business objectives.

Strong follow-through and commitment to delivering high-quality work.

Comfort with analytics and using insights to guide strategy.

Ability to adapt quickly to changing priorities and market conditions.

Skilled at building relationships and working effectively across teams.

Focused on outcomes and driven to achieve measurable business impact.

Proven track record of managing successful marketing campaigns from concept to completion.

Exceptional critical thinking, organizational skills and attention to detail with ability to manage multiple priorities.

Outstanding written and verbal communication skills

Minimum Qualifications

Bachelor's Degree in Marketing, Business, Communications, or related field.

Five (5) years of marketing or related business experience.

Experience with marketing analytics tools, CRM systems, and project management software.

Preferred Qualifications

Experience with local / field marketing or market-specific campaign development.

Experience with marketing automation platforms and digital marketing tools.

Understanding of primary care or physician practice operations.

Why Join MDVIP?

Be part of a mission-driven organization leading innovation in personalized healthcare.

Drive transformation and growth in a dynamic, fast-paced environment.

Competitive compensation : attractive base salary complemented by performance-based incentives for eligible roles.

Comprehensive benefits : health, dental, vision insurance, and retirement plans.

Professional development : access to ongoing training and leadership development programs.

Positive work environment : consistently recognized as a Great Place to Work, fostering a culture of collaboration and excellence.

MDVIP is an Equal Opportunity Employer and is committed to fostering an inclusive and diverse workplace. We welcome applicants of all backgrounds and do not discriminate based on race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or any other protected status. We believe that diversity and inclusion drive innovation and strengthen our company culture.

If you require accommodation during the application or interview process, please let us know, and we will be happy to assist.

Our compensation reflects the cost of labor across appropriate US geographic markets. Pay is based on several factors including but not limited to market location and may vary depending on job-related knowledge, skills, and education / training and a candidate's work experience. Hired applicants are offered annual incentive compensation programs, subject to applicable eligibility requirements. Payments under these annual programs are not guaranteed and are dependent upon a variety of factors including, but not limited to, individual performance, business unit performance, and / or the company's performance. The company offers the following benefits for this position, subject to applicable eligibility requirements. Medical / prescription drug coverage, Dental coverage, Vision coverage, Flexible Spending Account, Health Savings Account, Dependent Care Flexible Spending Account, Basic and Supplemental Life Insurance & Accidental Death and Dismemberment, Disability Income Protection Plan, Employee Assistance Program, 401(k) retirement program, Vacation, Paid Holidays and Personal time, Paid Sick and Family and Medical Leave time as required by law.